Stefan Palios January 11, 2021 More full-time employees are taking a second shift. But it’s not necessarily to care for family. It’s to moonlight as a freelancer. As the pandemic has more people considering freelancing and as big business commit to hiring freelancers, there’s a lot of opportunity on the table. What’s interesting, though, is … Continue reading The New Second Shift: Study Shows Many Full-Time Employees Took on Freelance Work
Tag Archives: Second
Can Your Business Survive a Second Wave of COVID-19?
Graham Jones September 24, 2020 Last week, the UK Prime Minister Boris Johnson admitted that a “second wave” of COVID-19 seemed inevitable. We have known about the pattern of viral infections for centuries, so it should have been no surprise to our leaders that this second wave was coming. The problem for businesses is that … Continue reading Can Your Business Survive a Second Wave of COVID-19?
How Much Does it Cost to Produce a 60 Second TV Commercial?
Torrey Tayenaka — March 18, 2020 As a production company, we are often asked this question: “How much does it cost to produce a 60-second tv commercial?” seems like a simple enough question right? Well, in reality, it is much more complex than it looks. Asking this question is like asking an architect how much … Continue reading How Much Does it Cost to Produce a 60 Second TV Commercial?
Taking A Second Look: Why Bigger is Not Always Better When it Comes to Investing
J. Frank Sigerson — December 5, 2018 — December 5, 2018 “Think big.” If you’re someone who wants to get their hands wet by dipping them into the world of investing, then chances are, you’ve already heard of that motto one too many times. In fact, it’s the motto that most successful investors live by. … Continue reading Taking A Second Look: Why Bigger is Not Always Better When it Comes to Investing
B2B Reality: Content Is First In ROI, Email Second
B2B Reality: Content Is First In ROI, Email Second by Ray Schultz , Columnist, August 15, 2018 Email may produce the best ROI in general — but not in B2B, where it comes in second to content marketing, according to the 2018 B2B Marketing Survey, a study by Contentive in partnership with ClickZ. Of 214 … Continue reading B2B Reality: Content Is First In ROI, Email Second
Second Thoughts: Five May Be Too Short, Some Say
Second Thoughts: 5 May Be Too Short, Some Say by Laurie Sullivan @lauriesullivan, June 15, 2018 Google’s longstanding message to publishers to focus on web page load time speeds and reduce the number of ads that appear on one page might be falling on deaf ears. As recently as this week, agencies and ad industry … Continue reading Second Thoughts: Five May Be Too Short, Some Say
The Second Best Way to Keep Readers Reading
Margit Streifeneder — September 1, 2017 — September 1, 2017 The best way is to write an irresistible headline. But you knew that already, right? A “hooky” headline, like the one above, pulls you into the article… You want to discover the second best way to keep your readers reading. Heck, you want to find … Continue reading The Second Best Way to Keep Readers Reading
The 5 Second Rule – No Not That One
Jason Davis — June 5, 2017 Follow @weareelement502— June 5, 2017 In this blog post we’re sharing lots more about video advertising! If you haven’t already, please check out our last post on Facebook live videos here. If you’ve ever been on YouTube watching videos you’ll notice that you can skip some ads, but others … Continue reading The 5 Second Rule – No Not That One
The Second Revenue Ops Pillar: Process Optimization
Vignesh Subramanyan — April 1, 2017 Follow @v_subramanyan— April 1, 2017 In the first post of this series, we unveiled our new Revenue Ops framework – a cross-functional approach to leverage marketing ops and sales ops together with an increased focus on driving revenue. While we strongly believe in the concept of Revenue Ops as … Continue reading The Second Revenue Ops Pillar: Process Optimization
SEO Case Study: From Second Page to Second Place in Two Weeks
Conrado Langer — December 9, 2016 — December 9, 2016 Google now processes over 3.5 billion searches per day, every single day. No wonder 10 out of 10 businesses want only one thing: to appear on the first results page for keywords related to their industry. This kind of visibility is the promise of a … Continue reading SEO Case Study: From Second Page to Second Place in Two Weeks