Gina Botti — December 16, 2016 — December 16, 2016 Get ready: social media is set to play a significant role in consumer spending this holiday season. Sprout Social released an insightful study on what marketers can expect as consumer spending increases this holiday season. During the busiest shopping time of the year, you’re facing … Continue reading Relationships and Social Media: How to Win This Holiday Season
Marcie Wiehagen — December 14, 2016 — December 14, 2016 Giving holiday business greetings and sending gifts is a rite of passage at this time of year. And if we move back on the calendar a few weeks, you can count more than thirty worldwide religious holidays between October and December…plus there’s the non-denominational January … Continue reading ‘Tis the Season for Holiday Business Greetings!
The holiday shopping season is already underway, but luckily for marketers, Stefan Benndorf offers some do’s and don’ts to help drive mobile consumers down the purchasing funnel quickly. Stefan Benndorf on December 13, 2016 Q4 is the busiest shopping season of the year, both online and off. Mobile commerce is on the rise, but … Continue reading How to drive mobile purchases this holiday season
Time-of-day bidding enables agile adjustment to holiday season volatility. If you manage paid search marketing and your business is retail, the weeks between Thanksgiving and Christmas probably don’t give you much time for sober reflection. Retail is intensely seasonal, and that is as true online as it is in stores. Search engine marketers generally … Continue reading ‘Tis the season to optimize search bidding
Personal Branding Blog — December 2, 2016 — December 2, 2016 Holidays can be a trying time for any company. While some companies see increased profitability and patronage during this time of year, other businesses struggle with marketing, consumer interest and increasing labor costs. However, many of these issues can be eliminated by adapting your … Continue reading Using the Holiday Season to Bolster Mobile Ecommerce
Nicole Blanckenberg — December 1, 2016 Follow @https://twitter.com/StoreYaCom— December 1, 2016 It’s crunch time and chances are you were (hopefully) run off your feet this Thanksgiving weekend. However, as Christmas shopping intensifies, so does the stress of a small business owner. According to the American Institute of Stress (AIS), 62% of Americans are stressed due … Continue reading 6 Quick Ways to Reduce Stress During the Busy Shopping Season
Julie Chomiak — November 11, 2016 — November 11, 2016 As small business owners, time is your most valuable resource. You juggle so many responsibilities on a daily basis, which means every second truly counts. As the holiday season approaches, there is an even greater demand on your time. To successfully navigate the holiday season … Continue reading Enjoy Your Holidays: 5 Ways to Manage Your Time This Season
Whether you’ve got your holiday marketing plan all mapped out or are just starting now, columnist Christi Olson has tips to prepare your search campaigns for the season. Christi Olson on November 10, 2016 For marketers, Christmas isn’t just one day a year — months of planning and weeks of meticulous optimization precede our celebration … Continue reading ‘Tis the season: 6 ways to prepare for holiday shoppers
Eyal Katz — November 10, 2016 Follow @eyalk100— November 10, 2016 ‘Tis the season to be jolly… and beef up your workforce to maximize revenues and efficiency. But, obviously, there’s a lot more to managing a contingent workforce than just hiring. So we’re here to share our tips for effective human resource management for the … Continue reading How to Successfully Manage a Contingent Workforce During the Holiday Season
Nicole Blanckenberg — October 27, 2016 Follow @https://twitter.com/StoreYaCom— October 27, 2016 Fortune magazine quoted that digital sales were set to reach $ 95 billion this holiday season…Are you ready? It’s time to start implementing your revenue-boosting holiday season strategies so that you can cash in on those Christmas sales. Here are 7 quick strategies to … Continue reading 7 Strategies to Make the Most of the Holiday Season
