Tag Archives: Search

Search Platforms Get Makeovers From All Sides

Search Platforms Get Makeovers From All Sides by Laurie Sullivan  @lauriesullivan, May 5, 2023 Bloomreach launched an algorithm for its Discovery product, intended to increase search relevance for B2B companies. The platform — developed by the commerce experience cloud company — uses natural-language processing (NLP), an algorithm that understands numeric product attributes in a search query, such as … Continue reading Search Platforms Get Makeovers From All Sides →

Microsoft Bing Enters Next Generation Of AI-Powered Search, Text, Video, Images

Microsoft Bing Enters Next Generation Of AI-Powered Search, Text, Video, Images by Laurie Sullivan  @lauriesullivan, May 4, 2023 Microsoft officially moved to the next generation of search powered by artificial intelligence (AI), combining text, video, images and chat, as well as the ability to share content on social media. Yusuf Mehdi, corporate vice president and … Continue reading Microsoft Bing Enters Next Generation Of AI-Powered Search, Text, Video, Images →

Digital Media Entrepreneur Creates Search, Measurement Podcast Company

Digital Media Entrepreneur Creates Search, Measurement Podcast Company by Laurie Sullivan  @lauriesullivan, April 24, 2023 A search, discovery and measurement tool for podcasts recently launched from Tree Goat Media using artificial intelligence (AI) and machine learning to identify moments in content. Marbyl, the platform, serves up a few seconds of audio based on the search … Continue reading Digital Media Entrepreneur Creates Search, Measurement Podcast Company →

Search-Based Retail Media Accelerates Search Market To $350B, ‘Traditional’ Still Dominates

Search-Based Retail Media Accelerates Search Market To $350B, ‘Traditional’ Still Dominates by Laurie Sullivan , Staff Writer @lauriesullivan, April 13, 2023 Search initially changed technology and the way marketers market. Now technology is changing search. Driven by the rapid acceleration of retail media, as well as new generative AI applications, total search spending is projected to … Continue reading Search-Based Retail Media Accelerates Search Market To $350B, ‘Traditional’ Still Dominates →

Google is reportedly developing a new AI-powered search engine

Google is reportedly developing a new AI-powered search engine   Igor Bonifacic @igorbonifacic Facing renewed competition from Microsoft and OpenAI, Google is reportedly “racing” to build an “all-new” AI-powered search engine. According to The New York Times, the company is in the early stages of creating a search service that will attempt to anticipate what … Continue reading Google is reportedly developing a new AI-powered search engine →

Global Search Ad Spend Forecast To Reach $350.4B, Retail Media Challenges Growth

Search-Based Retail Media Accelerates Search Market To $350B, ‘Traditional’ Still Dominates by Laurie Sullivan , Staff Writer @lauriesullivan, April 13, 2023 Search initially changed technology and the way marketers market. Now technology is changing search. Driven by the rapid acceleration of retail media, as well as new generative AI applications, total search spending is projected to … Continue reading Global Search Ad Spend Forecast To Reach $350.4B, Retail Media Challenges Growth →

Google CEO Muses About The Future Of Search, How It Could Evolve

Google CEO Muses About The Future Of Search, How It Could Evolve by Laurie Sullivan  @lauriesullivan, April 10, 2023 Google CEO Sundar Pichai Muses about the future of Google Bard, the commercial potential of large language models and LLM search, and the future of link-based search When asked whether link-based search — the dominant way people … Continue reading Google CEO Muses About The Future Of Search, How It Could Evolve →

Pichai: Google will add GPT-style conversational AI to search

Cherlynn Low @cherlynnlow The age of generative AI is upon us, and this week alone Google and Microsoft made major announcements around their respective products for the masses. While Google unveiled an “experimental conversational AI service” called Bard (April 16, 2023), Microsoft had a fuller slate of news to share at its event in Redmond, … Continue reading Pichai: Google will add GPT-style conversational AI to search →