Steve HammMay 29, 2015 There’s always a certain degree of uncertainty when it comes to search engine marketing. In this blog, we’re going to dispel two myths and reiterate a fact to help you with your marketing efforts: Myth: SEO tricks are more effective than content creation This may have been true back in 2008, but … Continue reading 2 Myths and 1 Fact Concerning Search Engine Marketing
Tag Archives: Search
Was Your Site Hit By Google’s New Mobile-Friendly Algorithm? Use This Quick Guide to Recover and Prepare for the Future of Mobile Search
Jess HallMay 28, 2015 Last month, Google updated its algorithm to make its search results friendlier to smartphone users. We knew those changes were coming; mobile search is more prevalent than desktop, and it’s much more likely to result in sales for online businesses. In fact, we’ve been blogging about the importance of responsive website … Continue reading Was Your Site Hit By Google’s New Mobile-Friendly Algorithm? Use This Quick Guide to Recover and Prepare for the Future of Mobile Search
Is SEO Dead? Long Live Social Search!
Tami CannizzaroMay 27, 2015 Let’s start with the basics of SEO. A search engine ranks for content relevance with traits like comprehensiveness, freshness and ease of use. It then serves up content based on a digital algorithm that is tested and refined by user interaction. Often, however, basic search is only a crude indicator of … Continue reading Is SEO Dead? Long Live Social Search!
5 Trends That Signal The Extinction Of Organic Search Results
As Google’s Knowledge Graph improves, organic-less search results pages are becoming a distinct possibility, believes columnist Daniel Cristo. Daniel Cristo on May 26, 2015 Currier and Ives’ depiction of Lincoln’s assassination from the United States Library of Congress. Who killed Lincoln? Let’s say you know 10 historians. If you ask the first one, “Who killed … Continue reading 5 Trends That Signal The Extinction Of Organic Search Results
Why Do People Search For A Business? So They Can Phone You
Graham JonesMay 24, 2015 Website owners like to think that their business is all online. But that fails to take into account that human beings live in the “real world” not the virtual one. Over in the “real world” people still like talking to each other, meeting up with each other and doing business face-to-face. … Continue reading Why Do People Search For A Business? So They Can Phone You
Most Americans Want More Privacy, Don’t Trust Advertisers, Social Media Or Search Engines
US consumers broadly skeptical about online privacy protection claims. Greg Sterling on May 21, 2015 The overwhelming majority of Americans want to be able to control their information online and who gets access to it. However, in a wide-ranging and nuanced Pew Research Center survey, most respondents seem resigned to fewer online protections and less privacy. … Continue reading Most Americans Want More Privacy, Don’t Trust Advertisers, Social Media Or Search Engines
How To Build Qualified, Organic Search Traffic For Your Website
Amber KemmisMay 20, 2015 It can be a great sight for sore eyes to see your website flooded with organic search traffic, but it can also be a complete buzz kill if that traffic turns out to be a waste of time for your sales team. Believe me, I’ve been there. So, what can you … Continue reading How To Build Qualified, Organic Search Traffic For Your Website
Search Engines: Why We’re Entering The Contextual Era
Anastasia LamotchkinaMay 21, 2015 As Google Search goes from engine to destination, having to skim through countless hits to find the best answer to a search enquiry is quickly becoming a thing of the past. For years, the people at Google have been striving towards one-click solutions, and that’s about to become a lot more … Continue reading Search Engines: Why We’re Entering The Contextual Era
Search Isn’t About Search Anymore, It’s About Social
Chris AbrahamMay 19, 2015 Search will never be the same as it was as recently as a few years ago. Google is severely penalizing sites that are buying links or are invested in private blog networks. Sites that have dominated search in the recent past are being penalized or de-indexed, going from the first page … Continue reading Search Isn’t About Search Anymore, It’s About Social
14 Examples Of The New Tweets Showing Up In Google Search
A closer look at Twitter’s new and more prominent display on Google. Martin Beck on May 19, 2015 The Twitter-Google deal to bring more tweets into Google Search went live today, displaying more tweets in a new and more prominent way on mobile devices. Below, how the new implementation looks for a variety of examples. … Continue reading 14 Examples Of The New Tweets Showing Up In Google Search