James DebonoSeptember 8, 2015 Improve Your Local Business Search results by Controlling Your NAP Citation Last week we discussed 5 tips to increase your business’s position in local search, more specifically getting into the top 3 of Google Maps. One of the tips that we shared was the importance your Name, Address and Phone Number … Continue reading Improve Your Local Business Search Results by Controlling Your NAP Citation
Sanjay AroraSeptember 6, 2015 Last year’s U.S. holiday ecommerce sales reached a total of $ 100 billion, and some studies are already expecting U.S. customers to up their spending this year by more than 500%, totaling $ 616.5 billion over the course of the winter holidays. That’s a lot of potential uplift for your business … Continue reading How to Optimize Site Search and Navigation for the Holidays
Steve HammSeptember 2, 2015 Proper search engine marketing can take your business to the next level, and maybe it already has. Whether you are a search engine marketing guru or just starting to grapple with how to use SEO in your favor, it’s important to stay on top of changing patterns. In 2012, SearchMetrics released its first … Continue reading Changes in Search Engine Marketing Trends
Founded by Michael Johnston and Dr. Minor Gordon, the site offers digital marketers a new level of competitive research. Amy Gesenhues on September 1, 2015 While social may be driving many marketing to-do lists, email is still a priority. Less than a year ago, a study from Pew Research Center revealed employees with online access … Continue reading Notablist — A Search Engine Built For Email Marketers — Includes 4M+ Searchable Email Campaigns
Jean DionAugust 31, 2015 Earlier this month, Google’s local search went through a subtle shift. Instead of showing searchers six local options in response to a search, engineers shrunk that result down to three options. Sounds minor, doesn’t it? But trust me: It’s anything but. Think about it. Where you once had six opportunities to … Continue reading 3 Ways to Respond to Google’s Local Search Result Shrinkdown
By Bernadette Coleman August 27th, 2015 No matter how unique your business, there’s a pretty good chance there is at least one other like it. And it’s probably located in or near your business area. Because there’s so much competition, it’s important to stay relevant in local search queries. If you own a flower shop, and … Continue reading How To Rank In The Top Spot For Local Search Queries
Scott BarnettAugust 25, 2015 Google has been exerting significant effort to improve their search engine. Their new focus is to perfect “intent based” search – how to deliver the “right answer” when a user is looking for something specific via a search engine. This may seem subtle, but it’s a major shift in how a … Continue reading Search Results vs. Intent Based Search
James DebonoAugust 24, 2015 Tweets appearing in Google for Brand and Personal Search. It seems that the deal that Google struck with Twitter back in February this year, to make it easier to show Tweets on search is finally coming to fruition here in the UK. On Friday, search results were altered as new additions … Continue reading Tweets Appearing in Google for Brand and Personal Search
Preetam KaushikAugust 19, 2015 It feels good to be in the Ivy League, doesn’t it? And it feels even good to be the top olive in one of them universities, right? Just as the early bird gets the worm, sites that are up there in the first few ranks, get the customers. The search ranking … Continue reading Do Search Engines Really Play Hard To Get?
Hellen OtiAugust 14, 2015 Any seasoned SEO may attest to the fact that job of an SEO is part skill, and part playing guesswork with search engine algorithms. While the highly guarded secret formula to how items are ranked in search results are protected by search engine companies such as Google, constant research and staying … Continue reading 2015 Search Engine Ranking Factors and Future Trends That You Need To Know
