Grant Thomas — August 2, 2017 Follow @gsthomas22 — August 2, 2017 Back-to-school shopping is here and it presents a huge opportunity for retailers to cash in on increased shopping demand. Back-to-school ecommerce sales is predicted to increase 14.8% to $ 74 Billion in 2017. This is the most lucrative sales period for ecommerce retailers … Continue reading 10 Marketing Tips for Boosting Back to School eCommerce Sales
Heather R. Morgan — July 28, 2017 Follow @HeatherReyhan — July 28, 2017 Julien Sister Cold emailing often reminds me of my favorite outdoor sport—fishing. As the daughter of a retired fish biologist, I’ve been fishing since I could barely walk. To catch a lobster or hook a trout, you need two entirely different approaches: … Continue reading Apply These 3 Fishing Tips to Make Your Sales Emails More Enticing
Doug Dvorak — July 27, 2017 Follow @salescoach1064 — July 27, 2017 rawpixel / Pixabay Knowing your purpose in your career is almost just as important as knowing your purpose in life and if you are on the right track they should go hand in hand. You spend a lot of time working so having … Continue reading Selling Big – How to Find Your Mission, Message & Purpose in Sales
Ben Jessup — July 21, 2017 — July 21, 2017 Lalmch / Pixabay If you’re in a love-hate relationship with your blog, you’re not alone. A full 60% of B2B marketers say their biggest challenge is producing engaging content. Over half struggle to measure content effectiveness, and 57% are having a hard time producing content … Continue reading You Can Have a Blog That Drives Sales. Here’s How
3 Simple Ways To Future-proof The Sales Funnel For Millennial Buyers by Jim Blackie , Columnist, July 19, 2017 Think that salespeople are immune to disruption? Think again. Nearly every industry has undergone a major digital transformation, and it has impacted nearly every function in today’s business structure. Businesses have had to innovate every aspect … Continue reading 3 Simple Ways To Future-proof The Sales Funnel For Millennial Buyers
Dan Sincavage — July 20, 2017 Follow @dansincavage — July 20, 2017 Pexels / Pixabay Business guru and well-known provocateur Tom Peters once addressed a crowd of over 400 sales and marketing executives saying: “I hate sports analogies. They’re just a bunch of male macho…” Yet, in the world of sales and marketing, sports analogies … Continue reading Marketing vs. Sales: Their Major Difference and How They Work Together
How can marketing better align with sales? Contributor Sweta Patel walks you through the ins and outs of building a lead-scoring plan and the metrics for tracking lead-scoring success. Sweta Patel on July 18, 2017 These days, customer journeys look less like a yellow brick road and more like an endless maze with numerous … Continue reading Lead scoring: A bridge from marketing to actual sales
John Nemo — July 17, 2017 Follow @JohnNemoPR — July 17, 2017 Is it Live … or is it Memorex? That famous piece of ad copy holds one of the top secrets of selling effectively online. During the 1970’s, recording your voice or music onto small cassette tapes was all the rage. A leading tape … Continue reading Want to Skyrocket Your Online Sales? Go Back to the 1970s
By Richa Pathak July 13th, 2017 LinkedIn Sales Navigator helps you build and nurture customer relationships. It helps increase sales and revenue. It’s an advanced tool to find leads in the targeted industry and specific geography. Target right buyers and companies could increase the chances to succeed. By personalizing outreach you can add value to … Continue reading How To Start Using LinkedIn Sales Navigator To Get More Leads
Just because it’s the lazy days of summer, it doesn’t mean it’s time to put your marketing efforts on the back burner. Contributor Seth Price outlines five ways to step up your lead nurturing during the summer months. Seth Price on July 10, 2017 at 10:42 am Across industries, summertime brings a notorious sales slump. … Continue reading Overcoming the summertime sales drought: Have you watered your leads?
