49% Of U.S. Consumers Receive The Wrong Marketing Messages From Retailers, Brands by Laurie Sullivan @lauriesullivan, April 25, 2022 The Container Store and multiple other retailers have revamped customer marketing strategies, with many adding shopping consumer priorities and loyalty programs, but the major hook now being thrown into the pond is a focus on emotions. Brands … Continue reading 49% Of U.S. Consumers Receive The Wrong Marketing Messages From Retailers, Brands
Nicole Blanckenberg November 21, 2021 With the holiday retail peak forecast to rise by 11.3%, there is no doubt that there is a lot of revenue potential up for grabs. The obstacle, however, is the current competitive landscape for eCommerce, with many more online retailers putting their hats into the ring this holiday season. But … Continue reading 7+ Winning Holiday Promotion Examples for eCommerce Retailers
Vikas Kalwani September 9, 2021 In this day and age, retailers have it a lot easier when it comes to marketing. In the past decades, they didn’t have as many options compared to what we have now. Everything is more convenient–from brainstorming to execution–thanks to today’s technological advances that provide multiple channels to bolster a … Continue reading 10 Digital Marketing Strategies That Move the Needle For Retailers
Rakesh Soni June 7, 2021 Today’s e-commerce businesses employ a variety of strategies to remain competitive and profitable. Consequently, social login is one of the most important tools to incorporate into your company plan if you want to get the required consumer retention. Besides, implementing social login might assist you in grasping the significance of … Continue reading Social Login For E-commerce: How It Benefits Retailers?
Peter Navarro May 16, 2021 Whenever there was a government assessment of the lockdown situation, I would literally stick to the screen for possible answers for the future. As a consumer, of course, one asks oneself what the situation will be like after the easing of the lockdown and how things will be in the … Continue reading Recovering From the Pandemic: How Retailers Can Encourage Customers to Return to Stores
Nicholas Shaw April 23, 2021 Technology is rapidly improving every aspect of our lives. Technology adds convenience to the lives of consumers, resulting in new challenges for retailers. Many retailers have moved business online due to customer behavior trends and global circumstances. 2020 saw a 13.9% increase in online retail in the US alone. With … Continue reading What Will Smart Warehouses Mean for Retailers?
Anthony Villegas April 5, 2021 When it comes to developing conversion optimization strategies, there are a lot of decisions to make. Phrasing the messaging, designing the campaign, and formulating the strategy itself are all factors to consider. How do you know which direction to go, which choices will be the most effective at boosting conversions? … Continue reading Online Retailer’s Guide to Effective A/B Testing
Brianna Lucido February 15, 2021 Despite growing economic concerns at the hands of global pandemic, the online luxury retail market is growing. While traditional conversion strategies work for online retailers, there are specific considerations to be made for luxury retailers. Let’s take a look at what luxury marketing is, how it differs from marketing in … Continue reading Conversion Optimization Strategies for Luxury Online Retailers
Liz Armbruester December 18, 2020 This year, omnichannel ecommerce has offered retailers a range of opportunities to reach more customers and serve them more conveniently. According to McKinsey, the massive consumer shift to online shopping across categories and the adoption of ecommerce by consumers and businesses during the pandemic is likely here to stay. Retailers … Continue reading Compliance Considerations for Retailers in 2021
Guy Yehiav December 4, 2020 The upcoming holiday season presents a series of opportunities for retailers across the United States. As consumers pivoted to online shopping again amidst surging COVID-19 case counts, e-commerce sales are projected to rise by 33% to a record $ 189 billion throughout the 2020 holiday shopping period. The revenue will … Continue reading How Retailers Can Capitalize on the 2020 Holiday Season
