Tag Archives: Results

Google Performance Max Updates Focus On Planning Media, Custom Assets, Results

Google Performance Max Updates Focus On Planning Media, Custom Assets, Results by Laurie Sullivan  @lauriesullivan, October 26, 2022 Google announced updates on Wednesday to Performance Max to help advertisers further improve their campaigns and drive stronger results, starting with this holiday season. The Performance Max features announced today meet business goals in three key areas: … Continue reading Google Performance Max Updates Focus On Planning Media, Custom Assets, Results

Google’s search tweaks will help prioritize quality websites in results

By Jessica Bursztynsky   August 18, 2022   Google announced Thursday a series of updates meant to better prioritize quality websites in search results, helping users find more reliable sources. The tweaks are part of the company’s long-term work in promoting quality content on Search, as some users complain that their results have become too … Continue reading Google’s search tweaks will help prioritize quality websites in results

Banana Boat And Lotame Share Results From First Video Cookieless Targeting Campaign

Banana Boat And Lotame Share Results From First Video Cookieless Targeting Campaign by Laurie Sullivan  @lauriesullivan, July 13, 2022 Lotame will release data on Wednesday detailing a video campaign with Banana Boat that tests the performance and the scale of programmatic audience targeting with and without third-party cookies.  “The concept of cookieless is new, and … Continue reading Banana Boat And Lotame Share Results From First Video Cookieless Targeting Campaign

This powerful leadership style gets results (without coming off as a jerk)

By Dileepan Siva—Minutes     May 27, 2022 Though she stood at only 4’10”, Madeleine Albright was always the most commanding presence in the room (I know from experience. As an immigrant with political aspirations, I saw Albright as a role model. She was also an immigrant—born in Czechoslovakia to Jewish parents, her family fled … Continue reading This powerful leadership style gets results (without coming off as a jerk)

Google Expands Reasons It Will Remove Your Personal Information From Search Results

Google Expands Personal Info It Will Remove From Search Results by Laurie Sullivan  @lauriesullivan, April 28, 2022 Google expanded the type of personal information it will remove from search results on requests such as someone’s physical address, phone number, and passwords, to URLs that point to information that could lead someone to a home or give … Continue reading Google Expands Reasons It Will Remove Your Personal Information From Search Results

S4 Capital Shares Pummeled After Firm Delays Reporting FY 2021 Results Again

S4 Capital Shares Pummeled After Firm Delays Reporting FY 2021 Results Again by Steve McClellan  @mp_mcclellan, March 31, 2022 Martin Sorrell-led S4 Capital delayed issuing its fourth quarter and full-year 2021 results for the second time and investors weren’t happy—they sent shares of the company down another 8% on the London Stock Exchange today. For … Continue reading S4 Capital Shares Pummeled After Firm Delays Reporting FY 2021 Results Again

The 9 Best HubSpot Email Marketing Tools That Help Support Best Practices and Drive Results

Alejandra Zilak January 18, 2022 How many marketing emails are currently in your inbox? And how many times have you interacted with a business because of one of those communications? The fact remains that while it’s common for people to delete marketing messages without reading them, it’s still also true that they’ve resulted in inquiries … Continue reading The 9 Best HubSpot Email Marketing Tools That Help Support Best Practices and Drive Results