Brian Shivraj — March 6, 2019 — March 6, 2019 Just like your wise grandparent used to say, “nothing in life is guaranteed” so why would business promises be any different? If we look to the late 2000s you can see a trend in SEO’s not meeting their ‘promises’ this created a lot of skepticism … Continue reading Why SEOs Can’t Guarantee Search Engine Rankings
Tag Archives: Rankings
How Long Does It Take to Improve Google Rankings?
Kent Campbell — January 31, 2019 Follow @reputationx — January 31, 2019 Why does it take six months for a website to rank? We get asked this quite a bit. For the most part, it’s because there is a lag time of between 10 and 20 weeks before listings start to improve in search results. … Continue reading How Long Does It Take to Improve Google Rankings?
How to boost search rankings using only your internal linking strategy
Three examples of site architecture modifications that offer big SEO gains in digital marketing. Links, even within a website, show relationships between content. They transfer value and importance between pages. Even more importantly, internal links define your website’s structure. They help users to navigate and search engines to understand your website. A healthy internal linking … Continue reading How to boost search rankings using only your internal linking strategy
Mobile-first indexing: Will it change your rankings on desktop?
Getting conflicting information about whether the mobile-first indexing change will impact your rankings? Brush up on the different processes behind search results. Janet Driscoll Miller on September 27, 2018 Mobile-first indexing has been the talk of 2018 in the SEO world, and certainly this major shift in how Google search works has left SEOs … Continue reading Mobile-first indexing: Will it change your rankings on desktop?
How to understand searcher intent and use it to boost SEO rankings
Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how to understand and categorize keywords based on intent. Marcus Miller on June 12, 2018 Search engines exist to provide users with results that are relevant to the search query. Smart … Continue reading How to understand searcher intent and use it to boost SEO rankings
Take Control of Your Local Rankings with 3 On-Site SEO Best Practices
Jenn Villa — April 23, 2018 — April 23, 2018 Local search results got you low-key raging? As a marketer, you get SEO. That’s the thing! That’s what’s got your foot tapping resentfully as you stare at a quick Google search for “best ice cream” in your area. What you don’t get is why even … Continue reading Take Control of Your Local Rankings with 3 On-Site SEO Best Practices
The power of podcasting: How to boost your reputation and search engine rankings
Podcasting is hot and a must-use SEO tactic, says contributor Sherry Bonelli. Here is Part 1 of a three-part series on how to use podcasts to boost your SEO and brand reputation. Sherry Bonelli on March 23, 2018 If you’re in the digital marketing industry, you know podcasts are HOT. Whether you’ve started your own … Continue reading The power of podcasting: How to boost your reputation and search engine rankings
How to use the Knowledge Graph for higher rankings
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted content marketing campaign for your website. Ryan Shelley on April 5, 2018 Google has been on a mission to transform search from “strings to things.” This mission was one of … Continue reading How to use the Knowledge Graph for higher rankings
Local SEO Strategies for Higher Search Rankings
Debra Murphy — March 8, 2018 Follow @MasterfulMktg — March 8, 2018 Most small businesses offer their products and services to a specific geographic market. Being found quickly when someone is in need of your local services is critical to your success. Incorporating local SEO strategies into your marketing activities that complement your other online … Continue reading Local SEO Strategies for Higher Search Rankings
Is Your Website Ready for Mobile-First Rankings?
Zach Heller — February 26, 2018 Follow @zheller — February 26, 2018 It has been an open secret (in marketing circles at least) that Google has been using mobile usability as a ranking factor for some time. And they have hinted at that becoming an even larger factor going forward. Now, there is no published … Continue reading Is Your Website Ready for Mobile-First Rankings?