It’s easy enough to use a survey to test out a website or campaign, but how do you know if the answers you get are truthful? Columnist Brian Massey helps you weed out the pretenders among your participants. Brian Massey on July 13, 2017 A/B testing delivers powerful data to a marketer, researcher or … Continue reading How to ask survey questions of liars and pretenders
Tag Archives: Questions
3 Questions Small Businesses Should Answer to Manage State Sales Tax
Cameron Ackbury — July 7, 2017 Follow @deskera — July 7, 2017 jarmoluk / Pixabay According to William Fox, Professor of Economics at the University of Tennessee, the development of sales tax arose out of the Great Depression. In the 1930s, 24 states and the District of Columbia began imposing sales tax, and since then … Continue reading 3 Questions Small Businesses Should Answer to Manage State Sales Tax
The Real Estate Recruiting Questions Checklist
Interviews are intimidating no matter how many you’ve gone through or how confident you are, but they all have the same end goal. The goal of interviews with prospective agents, specifically, is to understand their qualifications, personality, and general way of doing things in relation to your firm. In order to accomplish this, you … Continue reading The Real Estate Recruiting Questions Checklist
11 Questions to Ask Media Monitoring & Measurement Vendors
William Comcowich — June 29, 2017 Follow @GleanTeam — June 29, 2017 terimakasih0 / Pixabay The widespread popularity of social media has caused social media listening to become a must-have service for large and mid-sized companies. Public relations professionals use media monitoring to handle crises, manage corporate reputation, and evaluate the impact of their PR … Continue reading 11 Questions to Ask Media Monitoring & Measurement Vendors
Small business SEO: Your questions answered
Are you a small business owner looking to get started with SEO? Columnist Marcus Miller has written up this starter guide for beginners outlining what you need to know. Marcus Miller on June 27, 2017 Being a small business is tough. Many businesses fail in the first year, and many more will not make … Continue reading Small business SEO: Your questions answered
Questions are the center of great websites
When you’re optimizing a campaign or website, it’s easy to become fixated on having all the answers. But columnist Brian Massey explains how generating questions can lead you to success. Brian Massey on June 20, 2017 Questions get a bad rap. Everyone is so obsessed with answers. We fawn over people who are … Continue reading Questions are the center of great websites
Will Paid Ads Work for My Small Business? 5 Questions to Consider Before Choosing to Use Paid Ad Space
Kaitlyn Hammond — June 17, 2017 — June 17, 2017 Gaining exposure, clients, long-term customers, and new business is always on a small business owner’s mind. In fact, those key issues are elements that can make or break some small businesses financially. Another financial consideration for many small business owners lies in the space of … Continue reading Will Paid Ads Work for My Small Business? 5 Questions to Consider Before Choosing to Use Paid Ad Space
2 Questions You Need to Ask Before Starting as a Freelancer
Greetje den Holder — June 1, 2017 Follow @GdenHolder— June 1, 2017 You are wondering whether you can do your work better, make more money or plan your own schedule when you are a freelancer. Indeed, living the freelance life can be great, but it can also be hard. Before starting as a freelancer, you … Continue reading 2 Questions You Need to Ask Before Starting as a Freelancer
Start With Why – 3 “Why” Questions to Increase Your Presentation’s Success
Julie Hansen — May 31, 2017 Follow @acting4sales— May 31, 2017 If you’ve ever sat through a presentation and thought, “Why am I here?” you are not alone. Most presentations fail to answer this most fundamental question until five, ten – even thirty minutes into the content. Presentations that do not quickly answer the question … Continue reading Start With Why – 3 “Why” Questions to Increase Your Presentation’s Success
8 Questions to Ask Yourself Before Starting a Customer Community
Vitaliy Verbenko — May 29, 2017 Follow @helpracing— May 29, 2017 There was a time when customer communities were seen as unpractical and burdensome. With the success of social media and mobile users, many brands have since taken the lead with the engagement and growth numbers to prove it. They’ve demonstrated that online communities are … Continue reading 8 Questions to Ask Yourself Before Starting a Customer Community