Tag Archives: quality

4 Innovative Ways Marketers Analyze and Validate Phone Lead Quality

Lead Nurturing

by Jonathon ByrdOctober 1, 2016 Over the past few years, call attribution has quickly become one of the most widely adopted martech solutions. From fortune 50 companies to small businesses, they’ve continually embraced the value of phone calls by attributing millions of offline conversions back to the sources that drive them. Today, marketers are looking … Continue reading 4 Innovative Ways Marketers Analyze and Validate Phone Lead Quality →

Quality Assurance: It’s More Than Just Proofreading

Quality Management

by Kendra BrownSeptember 29, 2016 What are the top things you look for when choosing a marketing agency? A portfolio of stunning creative work is almost always high on the list. Technological know-how and industry knowledge are usually highly desired as well. One thing you might not initially consider, however, is the agency’s quality assurance … Continue reading Quality Assurance: It’s More Than Just Proofreading →

How To Get Quality SEO Backlinks In 2016 [Guide]

SEO Backlinking

by Brandon Leibowitz Follow @seooptimizersSeptember 10, 2016 Backlinks can be explained as perpetual, virtual pathways originating from millions of other websites on the internet and ending up on your website, or further connecting you two to dozens of other websites. This systemized connection and combination of domains is exactly why these are termed as ‘websites’. … Continue reading How To Get Quality SEO Backlinks In 2016 [Guide] →

12 Ways to Get More High Quality, Targeted Visitors to Your Site

Traffic Generation

by Karen Repoli Follow @karenrepoliSeptember 4, 2016 Most entrepreneurs realize the importance of getting their target audience to their website. It is your ‘storefront’ on the internet and may be the first impression others see you. However, many business people don’t know how to get their website in front of the right viewers. Start with … Continue reading 12 Ways to Get More High Quality, Targeted Visitors to Your Site →

Improving Quality Leads Considered Most Important For Marketers

Marketing Guide

by Jack Loechner, Staff Writer @mp_research, August 19, 2016 According to the 2016 State of Lead Generation survey from Ascend2, improving the quality of leads generated is a top priority for 77% of marketing influencers. The quality of leads handed off to sales significantly impacts an organization’s ability to achieve the next most important goal … Continue reading Improving Quality Leads Considered Most Important For Marketers →

4 Essential Questions to Measure an Explainer Video’s Quality

Explainer Videos

by Andre Oentoro Follow @breadnbeyondAugust 9, 2016 E-commerce and web-based companies rely heavily on their web content, explainer videos being one of the most vital. However, these companies are subjective when judging their own explainer videos. Most of them only ensure that their explainer videos are good enough for them and NOT their target markets. … Continue reading 4 Essential Questions to Measure an Explainer Video’s Quality →

Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions

Social Media Engagement

by Julie Chomiak July 7, 2016July 7, 2016 The power of social media is growing at an unbelievable rate and the smallest of interactions has serious impact upon brands and businesses. We can all think of an instance when you saw a brand respond to a user’s post or inquiry, and it either surprised and … Continue reading Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions →

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