Tag Archives: Prospects

Channel your inner explorer to find link-building prospects

Columnist Julie Joyce shares tips and tricks for finding link-building prospects. Julie Joyce on January 31, 2018   Every time I conduct an in-house survey and ask my linking team, “What do you think is the hardest part of your job,” they answer, “The discovery process!” Just to clarify, when they say “discovery,” they are … Continue reading Channel your inner explorer to find link-building prospects

How an Ideal Client Avatar Helps You Better Connect with Your Website Prospects

Susan Friesen — October 23, 2017 Follow @eVisionMedia — October 23, 2017 When visitors come to your website they want to know if you understand their issues and can help them. I have found many businesses falter when it comes to connecting with potential customers. They write about their products and services but forget it’s … Continue reading How an Ideal Client Avatar Helps You Better Connect with Your Website Prospects

Never Mind Your Prospect’s Situation – What About Their Trajectory?

Bob Apollo — June 28, 2017 Follow @bobapollo — June 28, 2017 Most of today’s most popular B2B sales methodologies – including Value Selling, Challenger®, Solution Selling, Consultative Selling, SPIN® selling and many more – recommend that we always take the time to diagnose our prospect’s current pain points before we seek to propose our … Continue reading Never Mind Your Prospect’s Situation – What About Their Trajectory?

A Fast (and Easy) Way to Find All Your Prospects in One Place Online

John Nemo — June 13, 2017 Follow @JohnNemoPR— June 13, 2017 27707 / Pixabay Often maligned or flat out ignored, LinkedIn’s millions of professional groups remain one of the best places online to instantly engage with your ideal B2B prospects. Imagine walking into a professional networking event or conference where everyone wore color-coded name tags … Continue reading A Fast (and Easy) Way to Find All Your Prospects in One Place Online

6 Tips to Help You Follow-up With Your Sales Prospects

Heather R. Morgan — February 9, 2017 Follow @HeatherReyhan— February 9, 2017 Every sales and marketing professional should be able to write an engaging follow-up email. 80% of deals need at least five touches before closing, so keeping the conversation alive is an indispensable skill. But too many follow-up emails are just lame. Trite phrases … Continue reading 6 Tips to Help You Follow-up With Your Sales Prospects

How to Simultaneously Attract New Prospects and Retain Loyal Customers

Mindi Rosser — January 23, 2017 Follow @MindiRRosser— January 23, 2017 One of the challenges business owners face is attracting new customers while trying to retain current customers. Choosing where to spend your energy and how to divvy up your time between the two can be challenging. B2B companies tend to focus more resources on … Continue reading How to Simultaneously Attract New Prospects and Retain Loyal Customers