Alisa MeredithJuly 28, 2015 Promoted pins have a new option – engagement pins. Should you try them or should you keep paying for clicks? Like many small business owners who have tried them, I’ve been thrilled with Pinterest promoted pins. Some even say they are “Stinking awesome!” Not only is the cost per click much … Continue reading Pinterest Promoted Pins – Should You Pay for Engagement?
Paige Denim’s first Promoted Video campaign, featuring spokesmodel Rosie Huntington-Whiteley, received 94K paid views, 1.77 million impressions and boosted Twitter traffic to the brand’s e-commerce site by 35%. Martin Beck on May 19, 2015 Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted … Continue reading How One Company Scored 7 Cents A View With Twitter Promoted Video
Zoe WaldronMay 1, 2015 Last week you learned all about setting up and monitoring Promoted Pins. This week I’ll be sharing how to track your business’ conversions with conversion tracking, the helpful new add-on to Promoted Pins. If you’re interested in tracking how many sales your Promoted Pins lead to, you’ll want to implement conversion … Continue reading How To Track Conversions From Your Promoted Pins
Zoe WaldronApril 27, 2015 Are you promoting your pins yet? Promoting Pins is a great way to ensure your best images get seen by your target audience on Pinterest. Before promoting Pins was available to the public, it was usually a guessing game as to how your pins could go viral. Now you have control … Continue reading How To Set Up And Monitor Promoted Pins
Messaging app now offers targeting by gender, geography and mobile device for the 60 brands using its Promoted Chat product. Martin Beck on March 5, 2015 Brands using mobile messaging app Kik to make connections with fans got an upgrade today. Kik announced that it has added the ability to target followers by gender, geography … Continue reading Kik Adds Targeting To Promoted Chats For Brands
The social bookmarking site is accelerating its advertising efforts in the U.S.; it previously only served paid ads in category and search results. Martin Beck on January 27, 2015 Pinterest is finally stepping on the advertising accelerator. The company announced today that it has started pushing Promoted Pins into the home feeds of users. … Continue reading Pinterest Is Now Pushing Promoted Pins Into Users’ Home Feeds
Kate EndresJanuary 17, 2015 Following a successful preliminary launch, Pinterest’s Promoted Pins Program is now available to any advertiser looking to gain exposure in a relatively new advertising venture on social media. With 70 million Pinterest users globally, success for the program looks to be a promising addition for brands who want to increase their … Continue reading Promoted Pins: Pinterest’s Social Media Marketing Rollout
Lisa FurgisonJanuary 14, 2015 Small businesses now have new social media advertising opportunities to try out in the New Year. Pinterest recently announced that they’ve released their successful Promoted Pin functionality to every U.S.-business as of January 1, 2015. Promoted Pins were launched 8 months ago and tested in beta for particular brand advertisers. Pinterest … Continue reading Pinterest Releases Promoted Pins To All
