Tag Archives: promote

How to Use Social Media to Promote Brand Engagement

by Beth Romelus December 22, 2015December 22, 2015 Brands that want to outlast their competition must take advantage of the recent advances in online communication, specifically social media. Social media has created more opportunities for brands to gain insight and engage with their customers than ever before. But brands are facing the challenge of how … Continue reading How to Use Social Media to Promote Brand Engagement

SYBAW: Why You Should Publish on Tuesday and Promote Wednesday through Friday

by Chris Boyles December 3, 2015December 3, 2015 SYBAW means Smart, Young and Bored At Work. It also means a huge opportunity for content marketers. I first heard about SYBAWs when chatting with a former Fast Company editor about the best times to publish content. In explaining why Tuesday and Wednesday were the sweet spot … Continue reading SYBAW: Why You Should Publish on Tuesday and Promote Wednesday through Friday

How To Promote Customer Engagement Through Social Media

Melanie BenitezOctober 28, 2015 A brand’s primary purpose is to produce products and services that enriches the lives of their customers. If they don’t fulfill this purpose, then their target customers will look elsewhere to buy goods. Brands need to focus a lot of their time on interacting with customers to build strong relationships. If … Continue reading How To Promote Customer Engagement Through Social Media

7 Creative Ways to Promote Your Company’s Corporate Volunteer Efforts

Arik HansonOctober 14, 2015 When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Good story. Great, model employee. Driving traffic to the website. All good things. Except, the Pella folks forgot to amplify the content. 637 views and 36 likes ain’t gonna cut it folks. We also … Continue reading 7 Creative Ways to Promote Your Company’s Corporate Volunteer Efforts