Karl Sakas — January 24, 2018 Follow @KarlSakas — January 24, 2018 Here’s how to make client reporting better! Earlier in my career, I created market share reports each quarter. My predecessor spent eight weeks a year on this task. I revamped her process—and cut timeline by 80%, from two weeks a quarter to two … Continue reading Client Reporting: How to Make It Less Painful (and More Profitable)
Jessica Edmondson — January 15, 2018 Follow @ContentMktg2 — January 15, 2018 Upon identifying your referral sources, developing a recruitment strategy, creating a sales enablement plan and developing a plan to enable referral sources, it’s time to build a referral strategy for your incentive that drives more high-quality referrals. This portion of your referral strategy … Continue reading Referral Strategy: The 7 Factors of a Profitable Referral Incentive Strategy
Shabbir Nooruddin — January 9, 2018 — January 9, 2018 You don’t need a fortune to start an ecommerce business. Without a physical store, maintenance expenses and (usually) labor expenses are significantly reduced for online sellers. With these low startup costs, many merchants flock to sell online with the hope of making an easy profit. … Continue reading Formula For a Profitable Ecommerce Business
John Smulo — December 20, 2017 Follow @purplecowtweets — December 20, 2017 Shutterstock It’s never been a better time to outsource your digital marketing efforts to an agency. Agencies are comprised of some the world’s top digital marketers, digital marketers that are on top of new trends, the constant algorithm changes and best of all, … Continue reading Outsource Marketing – How an Agency Can Redefine and Bring Profitable ROI
Miranda Marquit — November 8, 2017 — November 8, 2017 lukasbieri / Pixabay If you have a paid offering for your audience, one of the best ways to attract more people is to hold a free webinar. Your webinar can be a great way to convince potential customers or clients that you have a … Continue reading How to Present a Profitable Webinar
Choncé Maddox — September 14, 2017 — September 14, 2017 nattanan23 / Pixabay Every business owner is concerned with being profitable. For brand new business owners, bringing in revenue and getting a return on your investment of time and money can be a top concern. Fortunately, generating income is not as difficult as it sounds. … Continue reading How to Make Your New Small Business Profitable in 1 Month
Content marketing strategies are great for delivering information but often fail at really connecting with the reader. Columnist Jen Schrauben makes the case for incorporating friendlier, more authentic content into your overall strategy. Jen Schrauben on August 11, 2017 It’s no secret that a well thought out content marketing strategy can boost a brand’s … Continue reading Personable is profitable: A case to rethink your content marketing strategy
How to set up shopping campaigns that let you act on unique insights about your products. When you start advertising on a new platform, deciding how to structure things can be scary because there’s the risk that a bad decision now could hamper your future efforts. So if you’re new to managing shopping ads, or … Continue reading The perfect structure for managing profitable shopping ads
Rustin Nethercott — April 17, 2017 — April 17, 2017 You need your small business to bring in money reliably. But your customers are inconsistent and getting them in the door seems more like luck than science. How can you turn things around to create a profitable small business? Don’t worry — with just a … Continue reading 5 Tactics to Create a Profitable Small Business
Margot da Cunha — March 3, 2017 — March 3, 2017 Did you know that people watch 5 billion videos on YouTube every day? In fact, 300 hundred hours of video are uploaded to YouTube every minute! This might not even surprise you, as YouTube is the leading service that made it possible to easily … Continue reading 6 Easy Tips for More Profitable YouTube Advertising
