Tag Archives: Profitable

From Idea to Minimal Viable Product (MVP) That Grows into a Profitable Business

Carol Forden — July 2, 2018 Follow @carolforden — July 2, 2018 Most startups don’t fail because of bad ideas. They fail because of bad assumptions, poor execution, and the failure to validate an idea or hypothesis early. Despite, the fact that many articles have written about how to develop a Minimal Viable Product (MVP), … Continue reading From Idea to Minimal Viable Product (MVP) That Grows into a Profitable Business

Client Reporting: How to Make It Less Painful (and More Profitable)

Karl Sakas — January 24, 2018 Follow @KarlSakas — January 24, 2018 Here’s how to make client reporting better! Earlier in my career, I created market share reports each quarter. My predecessor spent eight weeks a year on this task. I revamped her process—and cut timeline by 80%, from two weeks a quarter to two … Continue reading Client Reporting: How to Make It Less Painful (and More Profitable)

Referral Strategy: The 7 Factors of a Profitable Referral Incentive Strategy

Jessica Edmondson — January 15, 2018 Follow @ContentMktg2 — January 15, 2018 Upon identifying your referral sources, developing a recruitment strategy, creating a sales enablement plan and developing a plan to enable referral sources, it’s time to build a referral strategy for your incentive that drives more high-quality referrals. This portion of your referral strategy … Continue reading Referral Strategy: The 7 Factors of a Profitable Referral Incentive Strategy

Outsource Marketing – How an Agency Can Redefine and Bring Profitable ROI

John Smulo — December 20, 2017 Follow @purplecowtweets — December 20, 2017 Shutterstock It’s never been a better time to outsource your digital marketing efforts to an agency. Agencies are comprised of some the world’s top digital marketers, digital marketers that are on top of new trends, the constant algorithm changes and best of all, … Continue reading Outsource Marketing – How an Agency Can Redefine and Bring Profitable ROI