Amanda ClarkSeptember 5, 2015 There is no denying that the digital age is upon us. Technology has integrated its way into more and more aspects of our lives. It used to be that job openings were listed in the newspaper. Column after column of them for different industries. Now newspapers have relatively small job sections … Continue reading Do You Still Need a Traditional Resume or is an Online Profile Enough?
Steve FaberAugust 25, 2015 Is Your Social Profile Hurting Your Business Development? Social profiles are a critical part of any marketing and business development activity Have you authored your profile in such a way as to accentuate the benefits of working with you, just like you would in the “about us” portion of your web-site. … Continue reading Is Your Social Profile Sinking Your Business Development Efforts?
Dennis ShiaoJuly 23, 2015 Exception to the rule: when researching Twitter, you’re more than welcome to visit Twitter.com. Introduction Let’s say you’ve never heard of a company before, but want to learn more. You land on the company’s home page and need to answer some rudimentary questions: What does the company do? Where are they … Continue reading Researching A Company? Go Straight To Their Twitter Profile
Janette SpeyerJuly 10, 2015 One of the fascinating things about social media is the “If You Build It, They Will Come” concept. Technically speaking, this is supposed to be a fail proof method, right? Well, it is not so easy. Getting followers that are relevant and interested in your product is an art. A planned … Continue reading How I Organically Built My Instagram Profile
If you’re looking to ramp up your marketing strategy, look no further than the universal customer profile. Columnist Erik Bratt explains what you need to successfully create and leverage a single customer view. Erik Bratt on July 8, 2015 When marketers talk about the future state of marketing, it invariably circles back to the ability … Continue reading Searching For The Holy Grail Of Marketing? You Can Stop At The Universal Customer Profile
Bob WoodsJune 23, 2015 I received some interesting news on Monday that should perk up anyone in Social Selling. LinkedIn has taken away the ability to directly search for connections from your 1st-degree connections’ Profiles. For me, this used to be a pretty big feature. I trained and coached my clients to use it for locating appropriate contacts for their … Continue reading LinkedIn Takes Away Connection Searches At The Profile Level (DD)
Melissa MegginsonJune 23, 2015 Setting up your Pinterest profile is all about the chemistry. You need the right mixture of great visuals and descriptions, the right mixture of timing and content, with your decisions being driven by analytics (and sometimes an extra special elements, to kick it into high gear). Like in your high school … Continue reading Elements Of The Best Pinterest Profile
Erin Dore MillerJune 20, 2015 In the first part of this series, I encouraged professionals on LinkedIn and, more specifically, job seekers to make sure that they are representing themselves and their experience accurately on their LinkedIn Profile. This tip is one of the most important LinkedIn Best Practices. Continuing our focus on tips for … Continue reading LinkedIn Profile Tips for Professionals in Transition, Part 2
Erin Dore MillerJune 16, 2015 Are you currently searching for a job and don’t know how to position yourself on LinkedIn? So many professionals struggle with this very same predicament. You probably have one of a few different concerns – you either don’t want to tip off your current employer that you’re searching for a … Continue reading LinkedIn Profile Tips for Professionals in Transition
Susan PoirierJune 11, 2015 LinkedIn isn’t simply a platform for job hunters and recruiters, but also multi-dimensional social media channel to build your circle of influence and network with other professionals. The stats alone will convince you that LinkedIn is a marketing tool you just can’t ignore. There are more than 350 million users on … Continue reading Beginner Tips to Optimize Your LinkedIn Profile
