Tag Archives: products

1 in 3 Consumers Use Social Media to Discover New Products and Brands

Larisa Bedgood July 19, 2021 If you aren’t investing in social media for your brand, you risk getting left behind. According to new research by Sprout Social, one in three consumers use social media to learn about or discover new products, services or brands. Additionally, one in four also use social media to purchase products. … Continue reading 1 in 3 Consumers Use Social Media to Discover New Products and Brands

Lead Generation Strategies for Video Software Products and Services

Judy Caroll June 28, 2021 As technology continues to advance, there are countless opportunities for aspiring entrepreneurs. This is great news if you’re the owner or marketer of a tech company, specifically the video software industry as it is the go-to marketing tool nowadays. But this also means that your potential customers have a lot … Continue reading Lead Generation Strategies for Video Software Products and Services

How to Effectively Use Second-Hand Products In Your Business

Alexander Belsey June 17, 2021 3888952 / Pixabay More businesses than ever are keen to save money. Due to these challenging and uncertain times, many companies have been forced to cut costs and reassess their budgets. Even those who are flourishing are keen to ensure that they are set for the future and protected against … Continue reading How to Effectively Use Second-Hand Products In Your Business

New Pega products, Microsoft Ads integration: Wednesday’s daily brief

Plus, platforms tackle getting more done in emails Chris Wood on May 5, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your … Continue reading New Pega products, Microsoft Ads integration: Wednesday’s daily brief

The pros and cons of specializing in specific martech products

MOPs practitioners have their favorite solutions, but is it a good idea to specialize in one only? Steve Petersen on April 14, 2021 Martech practitioners specialize in specific products. That’s not news. Further, it makes sense for people to learn how to really use a specific platform well. However, that’s not always ideal when putting … Continue reading The pros and cons of specializing in specific martech products

Product Innovation: How to Build Products Your Customers Love

Chad Sanderson February 26, 2021 How do you go from good to great? How do you remain relevant as your competition continues to gain more market share? As the technology and business landscape continues to shift rapidly, companies that embrace innovation will have a clear advantage over those who don’t. As with most things in … Continue reading Product Innovation: How to Build Products Your Customers Love

The 11 Most Important Questions to Find the Best Products to Sell Online

Steven Imke November 13, 2020 One of the biggest mistakes online sellers make is choosing products that they like but that turn out not to be the best products to sell online. It really does not matter that you think they are great products. The only thing that matters is finding the best products to … Continue reading The 11 Most Important Questions to Find the Best Products to Sell Online