Tag Archives: Popular

How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)

Jennifer Warren July 29, 2021 Picture this: Socialite Kim Kardashian and her sister Khole displaying a few nice-fitting JCPenney jeans on Facebook Live. Bet the jeans would have sold like hotcakes! In short, influencers hawking wares through live videos invariably invite more viewership, more engagement, more entertainment, and more SALES. Sigh! The fact: JCPenney, the … Continue reading How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)

Are Direct-to-Consumer Brands Becoming Popular? [Infographic]

Stacey Rudolph — May 13, 2020 There has been an explosion of direct-to-consumer brands (D2C) over the past few years and there seems to be no slowing down. There has led to a shift on how consumers relate to brands. In other words, middlemen and traditional retailers are increasingly facing challenging times ahead. According to … Continue reading Are Direct-to-Consumer Brands Becoming Popular? [Infographic]

What Are the Most Popular Ways to Fund a Small Business?

Deborah Sweeney — February 6, 2019 Follow @MyCorporation — February 6, 2019 What does the state of small business currently look like for entrepreneurs? LendEDU recently compiled research on small business statistics for 2019 that uncovered startup challenges and opportunities. As far as opportunities go, industries like healthcare and eCommerce are rising in popularity. There … Continue reading What Are the Most Popular Ways to Fund a Small Business?