Many companies are sending employees home to work remotely, highlighting the need for contingency plans for communications and business continuity. Jennifer Cannon on March 17, 2020 As millions of employees in the global workforce start to work remotely — many for the first time — teams are relying more heavily on video conference and virtual … Continue reading Remote work and fallback plans: Why flexibility is key to working from home
Daria Bagina — February 12, 2020 Dwight D. Eisenhower, the World War II leader and U.S. President, wrote: “[…] plans are of no particular value, but […] planning is indispensable”. It’s a powerful phrase that aligns all so well with Scrum. Contrary to a myth that there is no planning in Scrum, planning is actually … Continue reading Sprint Plans are Worthless, but Sprint Planning is Everything
Michael J. Katz — January 28, 2020 “He who is outside his door has the hardest part of his journey behind him.”– Dutch Proverb There are many things I like about our refrigerator. I like that the freezer is on the bottom. I like that there are half a dozen little lights (rather than just … Continue reading Big Plans, Small Steps
Google Not Top Consideration In AI-Driven B2B Media-Buying Plans by Laurie Sullivan , Staff Writer @lauriesullivan, May 30, 2019 Marketing plans that include artificial intelligence to optimize media buying and bidding continue to grow in importance, with a greater number of business-to-business (B2B) marketers using AI technology to improve the results of campaigns across most channels. … Continue reading Google Not Top Consideration In AI-Driven B2B Media-Buying Plans
Marketing Land polled marketers about whether or not the Time Well Spent movement plays into their social media plans. Here’s what we learned. Amy Gesenhues on December 11, 2018 Social media apps and mobile device operating systems introduced a number of features this year to help people be more mindful of their digital usage. … Continue reading Marketers say Time Well Spent movement isn’t influencing social media plans
Eric Rosenberg — July 2, 2018 — July 2, 2018 Pexels / Pixabay Business plans are often touted as a key step in starting a new business. I’m here today to tell you that not only is that not true, it may be bad advice for many new business ventures. While formal business plans do … Continue reading Why Business Plans Don’t Matter
Adam Rowles — April 2, 2017 Follow @rowlzey— April 2, 2017 I bet you haven’t thought of business plan #1 You might believe that you only need ONE plan to grow your business. Today, I will share the must-have business plans to achieve business mastery. You might think a business plan just fills the need … Continue reading 5 Must Have Business Plans
Ivy Guerrero — January 9, 2017 Follow @iveeivy— January 9, 2017 There’s nothing like starting the year with a well thought out marketing plan. A new round of 365 days brings an array of possibilities for your business and customers. Ascend2 has just released its 2017 Digital Marketing Plans Survey and it shows the best … Continue reading 2017 Digital Marketing Plans Survey Reveal Most Effective Strategies
by Dave Blake June 10, 2016 Follow @davecblakeJune 10, 2016 In the first post of this two-part series, I addressed a key question that often surfaces about who owns the renewal. In this post, I’ll address the most frequent question I’m asked by customer success leaders—what is the best compensation plan for Customer Success Managers … Continue reading Compensation Plans for Customer Success Managers
by Bill Faeth March 17, 2016 Follow @BFaethMarch 17, 2016 In case you haven’t heard, video is going to be HUGE in 2016. Here’s how to make it work for your business. Getting Started Is Easier than You Think It’s no secret that video has become one of the best ways to market your … Continue reading Why Video Is a Must for Your 2016 Marketing Plans
