Gordon Donnelly — February 13, 2019 — February 13, 2019 With Valentine’s Day approaching, you’re likely finding yourself in one of two camps. You’re in the heart-shaped-box-of-chocolates camp or the solo-pint-of-ice-cream camp. The late-night-Casablanca-for-two camp or the gently-sobbing-Narcos-binge camp. You’re getting gnocchi in an old Italian neighborhood or you’re getting thrown out of a Buffalo … Continue reading 7 Reasons Google Ads and Facebook Ads Make the Perfect Pair
Ben Duchesney — August 6, 2018 — August 6, 2018 How do you keep people reading your email? By making sure the first thing someone sees in their inbox is your email, and influencing a reader’s decision to open it, not just ignore it along with the other emails. If your goal is to convince … Continue reading Craft a Subject Line and Preheader Pair to Inspire More Opens
Contributor Ben Jacobson taps 10 software gurus to reveal how SaaS marketers can bake marketing right into their products. Ben Jacobson on May 1, 2017 Software as a service, or SaaS, has been experiencing quite a boom over the past few years, and it doesn’t appear to be slowing down anytime soon. Statista reports … Continue reading 10 experts advise how to powerfully pair growth marketing with SaaS product development
François-Xavier Préaut, June 24, 2016 Native advertising and content marketing are terms on many advertisers’ and publishers’ minds these days, as all players in the digital ad industry try to overcome the perceived weaknesses of traditional display formats. Outbrain is a global content marketing company with offices in five European markets. François-Xavier Préaut, regional … Continue reading Native Advertising And Content Marketing Pair Up
by VerticalResponse February 18, 2016 Follow @VR4SmallBizFebruary 18, 2016 If you like email marketing because it connects you with your customers, you’re gonna love mobile apps. You may have thought you have to choose one or the other, but there’s good news – you can (and should) take them as a pair. The two go … Continue reading Email Marketing and Mobile Apps: A Well-Suited Pair
Stacy GoodmanOctober 5, 2015 In The State of Visual Commerce, a new study conducted by Curalate and the Internet Marketing Association, we learn that: Just 8% of marketers strongly believe they are effectively using images to drive email engagement. It should come as no surprise, then, that to reach consumers with relevant content, marketers are … Continue reading Instagram and Email Marketing = The Perfect Pair [Infographic]
