Tag Archives: Owners

Going Digital: Everything Small Business Owners Need To Know Before Making the Digital Dive

Julie Chomiak — January 6, 2017 — January 6, 2017 Small business owners manage everything in their company, from payroll to business development. As business as a whole continues to evolve, now is the time for small businesses to take the dive into digital marketing. While print marketing is still a vital part of a … Continue reading Going Digital: Everything Small Business Owners Need To Know Before Making the Digital Dive →

6 New Year’s Resolutions for Small Business Owners

Year Resolutions

Julie Chomiak — December 30, 2016 — December 30, 2016 The New Year is right around the corner, and most people are considering their resolutions. With the start of a new year, opportunity seems endless, and having helpful resolutions in place can assist small business owners reach their aspirations. To support with your resolution brainstorming, … Continue reading 6 New Year’s Resolutions for Small Business Owners →

New Year’s Resolutions for Small Business Owners

Year Resolutions

David Kiger — December 27, 2016 Follow @davidkiger— December 27, 2016 Once the shopping frenzy of Christmas slows down, the quick transition to New Year’s kicks in. Amid the loud celebrations and midnight champagne toasts, many of us throw out an assortment of resolutions for the new year, usually focusing on health (lose weight) or … Continue reading New Year’s Resolutions for Small Business Owners →

Small business owners: 3 steps to creating accurate Google Analytics reports

Google Analytics

Raw traffic data in Google Analytics isn’t always accurate. In this helpful how-to, columnist Dianna Huff shows Analytics beginners how to create a filter that excludes spam traffic and traffic from internal sources. Dianna Huff on December 20, 2016 “Our traffic is going down,” said a client in a recent email. Attached to the … Continue reading Small business owners: 3 steps to creating accurate Google Analytics reports →

The No. 1 Choice Small-Business Owners Make Every Day

Smart Business Tips

Courtney Hurst — December 20, 2016 Follow @CourtneyHurst— December 20, 2016 When the clocks fell back last month, I was finally able to take a step back and start really processing my first summer of running two, very different businesses — Metis Communications, a Boston-based strategic marketing firm I co-founded more than 11 years ago, … Continue reading The No. 1 Choice Small-Business Owners Make Every Day →

What Are The 5 Big Things Keeping Business Owners Up At Night?

Business Development

Brian Basilico — November 16, 2016 Follow @bbasilico— November 16, 2016 Be Nice To Each Other One of the things I say online is, “You have to avoid controversial topics.” Obviously, you don’t want to talk about politics or religion. You don’t want to talk about sex or gender, because it stirs up an incredible … Continue reading What Are The 5 Big Things Keeping Business Owners Up At Night? →

3 next-level Yelp tricks for business owners

Yelp

Struggling with Yelp reviews? Columnist Brian Patterson shares his tactics for understanding and improving your review score. Brian Patterson on November 22, 2016 I’m always on the lookout for interesting tips, tricks and strategies that marketing managers and business owners can use to improve their Yelp pages. From dissecting Yelp’s own videos about their product, … Continue reading 3 next-level Yelp tricks for business owners →

Organization is Key for Small Business Owners During the Holidays

Small Business Tools

David Kiger — November 18, 2016 Follow @davidkiger— November 18, 2016 Once the Halloween rush ends, many businesses shift into Thanksgiving-Christmas-New Year’s mode. (Some start even before the Halloween decorations get put away, which can induce “already?” grunts from consumers.) It’s a must for small businesses to plan ahead and take full advantage of the … Continue reading Organization is Key for Small Business Owners During the Holidays →

8 Best Resources for Small Business Owners

Small Business Tools

by Kathleen OlsonOctober 21, 2016 Small business owners have a lot on their plates, and at times, the amount of things that need to be done can seem pretty overwhelming. This is why it is so important for business owners to take advantage of every tool that is available to them, including certain apps and … Continue reading 8 Best Resources for Small Business Owners →

Small Business Owners Can Capitalize on Halloween Fun

Smart Business Ideas

by David Kiger Follow @davidkigerOctober 21, 2016 Halloween is big business, and just how big may be an eye-opener. Take the annual survey by the National Retail Federation, which estimates Halloween sales. This year, the federation is estimating the total Halloween spending this year to reach $ 8.4 billion. Here’s how that breaks down, according … Continue reading Small Business Owners Can Capitalize on Halloween Fun →