Tag Archives: options

How To Accept Credit Card Payments Online: What Are Your Best Options?

by Chase JonesOctober 22, 2016 Choosing a payments processor to accept credit cards can be overwhelming, and with good reason: it is the lifeblood of your ecommerce operation. More than one third of consumers hesitate to shop online because of security concerns. The average business loses a disconcerting 5% of revenues to fraud every year, … Continue reading How To Accept Credit Card Payments Online: What Are Your Best Options?

9 new and semi-secret Facebook targeting options

Want to improve your Facebook ad performance? Columnist Brad O’Brien talks new and lesser-known Facebook targeting options to consider. Brad O’Brien on July 21, 2016   Whether it’s performance-driven advertising, awareness or engagement you’re seeking, Facebook undoubtedly offers the best targeting options of all social platforms. The ability to tap into a plethora of your … Continue reading 9 new and semi-secret Facebook targeting options

All of Facebook’s Ad Targeting Options [Infographic]

by Bob Hutchins July 17, 2016 Follow @BobhutchinsJuly 17, 2016 Here’s something to wrap your brain around: there are more potential Facebook audience-targeting options than there are human beings in the world. If you went through every demographic option, every interests option, every behavior option, connection, remarketing, and so on… it is possible to create … Continue reading All of Facebook’s Ad Targeting Options [Infographic]

All of Facebook’s Ad Targeting Options (in One Epic Infographic)

by Mary Lister July 3, 2016July 3, 2016 If you have heard anything about Facebook advertising, you know it’s extensive (and complicated). If you’ve ever been targeted by Facebook ads, you know it’s almost borderline stalky. And if you have ever tried Facebook advertising out for yourself, you know it’s efficient and cost-effective. While paid … Continue reading All of Facebook’s Ad Targeting Options (in One Epic Infographic)

Top 5 Packaging Options to Help You Make Your Customer’s Product Experience More Memorable

by Marina Iermolaieva June 12, 2016 Follow @MareaquaJune 12, 2016 One of the biggest issues with online business concerns is coming in touch with their consumers in a more direct way. You do not have a shop, where you can welcome them and lure them with your fancy decor, well-organised show pieces, welcoming and knowledgeable … Continue reading Top 5 Packaging Options to Help You Make Your Customer’s Product Experience More Memorable

Brand bidding & PPC optimization: enforcement options (Part 6 of 8)

In part 6 of her multi-part series on brand bidding for paid search, columnist Lori Weiman breaks down the legal issues surrounding trademark infringement in paid search ads. Lori Weiman on April 7, 2016   Welcome to Part 6 of an eight-part series on PPC brand bidding, where I answer the biggest question facing PPC … Continue reading Brand bidding & PPC optimization: enforcement options (Part 6 of 8)