TikTok Shop Opens Ecommerce In U.S. by Laurie Sullivan @lauriesullivan, November 11, 2022 TikTok Shop has debuted in the United States to give sellers a place to reach consumers, and consumers a place to make purchases through ecommerce. The feature previously was only available in the UK and several countries in Southeast Asia. To participate … Continue reading TikTok Shop Opens Ecommerce In U.S.
Alejandro Arrieche Last updated: 13 April 2022 The parent company of the world’s largest social media platforms – Meta Platforms – appears to be getting ready to open up its doors for creators to start developing content and digital assets in its metaverse. According to an exclusive report from Reuters published (April 17, 2022), Meta … Continue reading Meta Platforms Opens Up the Doors for the Creation of Digital Assets
Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice by Laurie Sullivan @lauriesullivan, October 8, 2020 Google announced this week the ability to open and search in Android apps using “Hey Google” for all Assistant-enabled Android phones. The ability to do both could become a game changer for brands looking for ways to … Continue reading Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice
The free platform is now open to U.S. small businesses. Ginny Marvin on October 7, 2020 at 1:58 pm The Microsoft Digital Marketing Center (DCM) is now available in open beta in the U.S. The company had been piloting the free platform designed for SMBs to manage automated search and social campaigns across Microsoft, Google, … Continue reading Microsoft’s Digital Marketing Center for search and social management adds features, opens beta
Larry Kim — October 10, 2019 Follow @larrykim This may come as a surprise, but cold emailing is one of the best ways that you can turn your donkey agency into a unicorn agency. You just have to go about it properly. Cold emailing isn’t about spamming your contact list with hundreds of emails a … Continue reading 5 Cold Email Marketing Tips to Get More Opens
Video Transcription Opens New Doors For Search Marketers by Laurie Sullivan @lauriesullivan, June 13, 2019 Trint, the brainchild of Emmy-winning reporter and former foreign correspondent Jeff Kofman, launched a video player on Thursday that allows engines such as Google and Bing to index the audio to text content in search results. “You have a huge … Continue reading Video Transcription Opens New Doors For Search Marketers
Amreen Bhujwala — October 8, 2018 — October 8, 2018 When it comes to email marketing, standing out from the crowd is a good thing. You are fighting off way more brands than you can even imagine just to get into the coveted inbox space of your contacts. To get an idea of what we’re … Continue reading Measuring Email Marketing Success: Opens vs. Clicks
Ben Duchesney — August 6, 2018 — August 6, 2018 How do you keep people reading your email? By making sure the first thing someone sees in their inbox is your email, and influencing a reader’s decision to open it, not just ignore it along with the other emails. If your goal is to convince … Continue reading Craft a Subject Line and Preheader Pair to Inspire More Opens
While the Authorizations tab will be visible to all advertisers, only those in the US that are running political ads will be able to complete the authorization process for now. Amy Gesenhues on April 24, 2018 Facebook announced earlier this month that as part of its efforts to make political ads more transparent, it … Continue reading Facebook opens Authorization tab in Page settings for advertisers running political ads
Hana LaRock — October 29, 2017 — October 29, 2017 With Halloween just a few days away, companies will be trying different strategies to use the holiday to their advantage. It’s no secret that holidays help bring in more leads. Really, any holiday can be used to have a special promotion or incentive for customers … Continue reading How to Use Halloween to Increase Email Opens
