by Laurie Sullivan, December 01, 2014 Retail stores capitalized on higher online searches this Thanksgiving holiday season. Bloomingdale’s and Macy’s turned Cyber Monday into Cyber Sunday, beginning online sales a day early, and added free shipping and returns into the mix. Talbots, Neiman Marcus and a host of other stores extended Black Friday deals through … Continue reading Holiday Online Searches, Purchases Attracting Consumers
Tag Archives: Online
5 Useful Tips To Safeguard Your Online Reputation
Vatsala Pisharody November 28, 2014 Painstakingly you build up the reputation of your business and all it takes is just one negative comment to bring it crashing down. Often, businesses wait till some negative publicity crops up and then take efforts to mend it. But why let things come to that! Put in remedial efforts … Continue reading 5 Useful Tips To Safeguard Your Online Reputation
How To Deal With A Negative Review Online
Mike Brooks November 26, 2014 The mission of this blog and my podcast is to answer questions about online marketing from small business owners and marketing professionals. It’s tough running a small business and owners wear many hats including sales and marketing manager. My goal is to help educate them by answering their tough questions. … Continue reading How To Deal With A Negative Review Online
The Bootstrapper’s Guide to Online Selling
Author: Liesha Petrovich, November 25, 2014 You don’t think of yourself as cheap. You’re just resourceful and frugal, especially in business. You love being a bootstrapper, but you don’t want to look unprofessional. The great news is there are plenty of free and affordable resources for online sellers. With a few bootstrapping tips, you … Continue reading The Bootstrapper’s Guide to Online Selling
Four Marketing Tips Every Online Business Should Know
Kristin Hovde November 23, 2014 Thanks to the Internet, marketing any business has become simple, allowing you to reach thousands of people who never would have heard of your company otherwise. While we should partially thank social media for boosting brand awareness, a stellar online marketing strategy goes above and beyond networking websites. By giving … Continue reading Four Marketing Tips Every Online Business Should Know
9 Highly Effective Online Advertisements
Young Entrepreneur Council November 22, 2014 Name the most effective ONLINE advertisement you’ve seen in the past six months and explain why it caught your attention. 1. The Vine Videos by Lowe’s Lowe’s recently ran a series of ads through Vine, using short videos to teach people how to complete quick and minor home repair … Continue reading 9 Highly Effective Online Advertisements
16 Online Shopping Cart Solutions For Small Businesses
Mamoun Chaouni November 22, 2014 Online accessibility is an essential to today’s businesses. To remain viable, open, noticed and easily reached by customers, your business has to be optimized for web and mobile to capitalize on an audience level spanning worldwide. The technology offered to merchants has evolved from simple online carts to full-blown … Continue reading 16 Online Shopping Cart Solutions For Small Businesses
Do you have a worthwhile online persona?
By Anton Koekemoer November 17, 2014 When starting with a social media or personal branding strategy, one of the first things you should do before creating or optimising your online profiles is to decide on your online persona. Are you going to build your social media strategy around an actual person or use … Continue reading Do you have a worthwhile online persona?
Top 7 Survey Tools: Create Awesome Online Surveys!
Megan Marrs November 17, 2014 Online surveys are a great way to engage your audience and get feedback from them. You can use online surveys in any number of ways, including using them to: Find out what topics your readers want to learn more about Get product feedback Conduct market research Get customer service feedback … Continue reading Top 7 Survey Tools: Create Awesome Online Surveys!
Three Examples Why Small Business Owners Want Online Feedback, Not Reviews
Scott Barnett November 15, 2014 Back in May we wondered aloud what would happen if small businesses accepted online feedback instead of reviews. What’s the problem with review sites? Here’s three of them: 1. The “extortion” argument – You don’t have to look very far to see examples of companies that claim that review sites … Continue reading Three Examples Why Small Business Owners Want Online Feedback, Not Reviews