Kayla KozanOctober 10, 2015 So you’re on the job hunt. You found the job. You got the call. You interviewed. What went wrong? #1 You didn’t know their business: The “I’ll Wing It” The most understandable reason on this list, “winging it,” will almost always end in rejection. In a job market where each sales … Continue reading 5 Reasons You Didn’t Get The Sales Job You Wanted (And What To Do Next Time)
Elna CainOctober 7, 2015 PPC marketing isn’t solely about search engine ads anymore. With technological advancements comes the need to alter and enhance advertising strategies. You must be willing to adapt and do what’s necessary to gain cost-effective click-throughs on all the various platforms. Whether you represent a major corporation or small creative business, you’ll … Continue reading Taking PPC to The Next Level by Staying Flexible
Debi LewisOctober 6, 2015 Some business owners can do it all: find the commercial space for their business, paint it, install the new light fixtures, find affordable office furniture online, source and hire all their employees via Craigslist, design their own business cards/print ads/online ads, and then actually do the work of their business too. … Continue reading Tough Choices for Your Next Web Project: Heavy Workload vs Lotsa Outsourcing
Debi LewisOctober 2, 2015 We have all become masters of online research in recent years, and perhaps none are so masterful as business owners. Need to find the best quality (but affordable) business cards? Google it. Need to learn how to use your new Square credit card reader? Surely there’s a YouTube video. Where is … Continue reading Tough Choices for Your Next Web Project: DIY Research vs. Limited Options
Pamela WilsonSeptember 28, 2015 Color will make or break your next email campaign. Sound too bold to be true? When your email message is opened, you have a split second to make a good impression. Long before any of your words are absorbed, your reader sees the appearance of your email. And color is the … Continue reading 3 Ways to Create Winning Color Schemes for Your Next Email Campaign
Katie LeimkuehlerSeptember 27, 2015 You’ve built a website, have a blog and now you’re wondering the question everyone asks: how do you get people to read it and share it? Having a blog is step one, writing irresistible content that gets shared is step two–so just how do you do that? Here are four tips … Continue reading 4 Action Steps to Take Your Blog to the Next Level
Debi LewisSeptember 24, 2015 As you prepare to build a new website, redesign an old one, or make changes to the way your organization handles its online presence, there are hundreds of tiny decisions that compete for your attention. Do you need a new logo? Do you want to use WordPress, Joomla, Drupal, SquareSpace, Wix, … Continue reading Tough Choices For Your Next Web Project: Budget And Flexibility
Daniel HristovSeptember 22, 2015 Email marketing is one of the primary methods used for lead generation by business owners and can lead to incredibly good results. However, the key to success with every online marketing campaign, including sending targeted email blasts to your loyal subscribers, is personalization. You just can’t achieve the results you desire … Continue reading Email Retargeting – The Next Generation of Email Marketing
Daniel JamesAugust 7, 2015 Customer service platforms are continually evolving. Once, it was normal – even progressive – for a customer to call into a contact center and get support with whatever they needed over the phone. The idea of emailing a customer support team seemed futuristic once, and now it’s a standard option on … Continue reading Social Media: The Next Customer Service Norm
Will KerschbaumAugust 6, 2015 At The Whole Brain Group, the first order of business every week is our Production Meeting. And the first order of business at our Production Meeting is to watch a video. Fake movie trailers. Bad Lip Reading. A Weird Al video. Anything that makes us laugh. It’s our ritual for starting … Continue reading Make Your Next Marketing Video Truly Trendworthy
