by Chandra Clarke Follow @Scribendi_IncOctober 26, 2016 Think about how many emails you’ve spent unnecessary amounts of time writing—crafting the perfect sentences to convey the right message, rereading and editing, drafting and revisiting until you’re finally satisfied enough to send your final product off into the mysterious inbox of the recipient. You probably don’t want … Continue reading Newsletter Writing Tips That Will Get Your Emails Opened, Read, and Clicked
Tag Archives: Newsletter
How to Be Ruthless With Your Newsletter Subscriptions
by Brittany Berger Follow @bberg1010October 23, 2016 Confession: I’m a recovering newsletter addict. In fact, just over a year ago I wrote about my favorite newsletters and why you should subscribe to more of them in general. To bask in the glory of an inbox full of interesting reading, getting to know your favorite bloggers … Continue reading How to Be Ruthless With Your Newsletter Subscriptions
Here’s Why Your Email Newsletter Isn’t Working
by Sarah Beth JonesOctober 7, 2016 Email marketing can be very effective. Unlike fliers and other mail, it’s relatively inexpensive and easy to access. But you have to be careful and do it right. Email can be an extremely personal thing. You’re delivering a message directly to someone’s inbox. You need to make sure it’s … Continue reading Here’s Why Your Email Newsletter Isn’t Working
6 Tips for Creating an Effective Newsletter
by Emma McCarthy Follow @TinyWriterAugust 24, 2016 An email campaign provides an immediate way to connect with your audience and generates one of the highest ROI. During the dawn of social media, email campaigns were dismissed as being past it. However, this year experts have noted resurgence in email marketing and with buzzwords such as … Continue reading 6 Tips for Creating an Effective Newsletter
What All Marketers Can Learn from the InVision Email Newsletter
by Shelby Clarke July 17, 2016July 17, 2016 After working in the inbound marketing world for two years, the amount of newsletters and blog notifications that I get every day has become understandably overwhelming. And I’m not one to mindlessly sign up for every newsletter I see. I appreciate great content and learning new things, … Continue reading What All Marketers Can Learn from the InVision Email Newsletter
6 Flammable WordPress Popups For Explosive Newsletter Growth
by Kevin Ho July 17, 2016 Follow @mayoshrimpJuly 17, 2016 Do you have a WordPress site? Are you trying to grow an email list? If so, then there’s few tactics that work as well as a good old-fashioned newsletter popup. The reason newsletter popups are so effective is because they can be triggered strategically while … Continue reading 6 Flammable WordPress Popups For Explosive Newsletter Growth
Read All About It! 7 Steps to An Effective Email Newsletter
by VerticalResponse June 29, 2016 Follow @VR4SmallBizJune 29, 2016 If your marketing department has launched a newsletter campaign, congratulations! Strategically created newsletters are among the most popular ways for today’s marketers to disseminate information. In fact, it’s so effective that 64 percent of marketing specialists worldwide use this tactic to connect with their customer base. … Continue reading Read All About It! 7 Steps to An Effective Email Newsletter
Can an Email Newsletter Be a Selfless Gift to Subscribers?
by Sally McGraw June 19, 2016June 19, 2016 You may read the title and think, “Psh, marketing as a selfless act? I don’t think so.” But hear me out on this one. A colleague recently introduced me to the idea of marketing as education and sales as service, and I’m warming to the idea. Here’s … Continue reading Can an Email Newsletter Be a Selfless Gift to Subscribers?
5 Ecommerce Newsletter Campaigns Designed for Customer Engagement
by Karolina Jasvinaite May 13, 2016May 13, 2016 On average, retailers send two to five ecommerce newsletter emails each month. This means that email marketers create dozens of emails every year and most retailers have entire teams devoted to their function. Why? Because 89% of marketers say emails are their biggest lead driver and on … Continue reading 5 Ecommerce Newsletter Campaigns Designed for Customer Engagement
Measuring the Performance of Your Newsletter
by VerticalResponse May 2, 2016 Follow @VR4SmallBizMay 2, 2016 As small businesses plan for the types of email marketing campaigns they want to send out, it’s no surprise that newsletters often top the list. Here are a few reasons why: Newsletters are personable – offering the chance to connect directly with your customers on multiple … Continue reading Measuring the Performance of Your Newsletter
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