Kara Jensen — March 15, 2020 Your B2B email newsletter is a critical element in the digital marketing communication mix but is often deprioritized or overlooked. Why Is It Critical? Because it’s often one of the only regular touchpoints you have with all past, current, and prospective clients and is an invaluable opportunity to make … Continue reading Providing Value: What to Cover in a B2B Email Newsletter
Tag Archives: Newsletter
7 Best Newsletter Sign Up Examples
Farahnaz Mohammed — August 13, 2019 — August 13, 2019 Despite WhatsApp, Instagram, TikTok, Snapchat, Facebook, and the multiple apps for digital communication popping up on our phones and desktops, email marketing continues to be one of the most powerful methods to reach and connect with audiences meaningfully. But for all the care that goes … Continue reading 7 Best Newsletter Sign Up Examples
Building a High-Performing Monthly Newsletter
Brooke Bayer — March 13, 2019 — March 13, 2019 So you built your effective email campaign strategy and now you want to build an attractive and appealing monthly newsletter? Well, you came to the right place. In this blog, we will break down the components of crafting an effective newsletter. Let’s Start With the … Continue reading Building a High-Performing Monthly Newsletter
6 Great Email Newsletter Examples with Actionable Insights
Julian Canlas — October 19, 2018 — October 19, 2018 At Mailjet, we see a lot of great email newsletters. Some of them are funny, some exciting, others engaging. But one thing is for sure – creating email newsletters is never really a simple process. Each one requires creativity, contribution from all sorts of people … Continue reading 6 Great Email Newsletter Examples with Actionable Insights
Newsletters & Sharing: How Viral Can Your Newsletter Be?
Joao Romao — August 20, 2018 Follow @joaoromaolx — August 20, 2018 Nowadays, consumers expect a lot more from the companies they buy from. They want to know the company’s history, their values, and their culture. The relevance of the brand’s social component is changing and so are the manners in which companies engage with … Continue reading Newsletters & Sharing: How Viral Can Your Newsletter Be?
How To Create An Email Newsletter
Bea Redondo Tejedor — July 9, 2018 — July 9, 2018 So you’ve decided to create an email newsletter. Hooray for you! Or maybe someone’s suggested you launch one and you really have no idea what they’re talking about? Whether you’re an email newbie or you just want to make sure you’re doing things correctly, … Continue reading How To Create An Email Newsletter
Why Your Email Marketing Newsletter Can’t Suck
Tom Martin — March 21, 2018 Follow @TomMartin — March 21, 2018 As I sit in a hotel at the foot of the University of Texas campus for a day and a half of reliving my youth while simultaneously brainwashing my child, 413 email marketing newsletters await my attention this morning. Deleted them all. Today’s … Continue reading Why Your Email Marketing Newsletter Can’t Suck
How to Design Email Newsletter Templates That Turn Subscribers Into Clients
Aleah Taboclaon — March 16, 2018 Follow @aleahphils — March 16, 2018 Having an email marketing strategy for your business has become essential. Although it is considered an old-school tool, email is still popular, and most people check their inbox many times a day, especially since smartphones appeared. Being able to periodically contact your subscribers … Continue reading How to Design Email Newsletter Templates That Turn Subscribers Into Clients
Newsletter Creation: A Step-By-Step Guide
Juliane Heise — March 1, 2018 — March 1, 2018 “How do I create a newsletter that works?” this is one of the most common questions that we are asked as an email marketing software. At first impact, the topic of newsletter creation may seem to be one of the easiest elements of marketing: you … Continue reading Newsletter Creation: A Step-By-Step Guide
How to Improve Email Newsletter Performance? Here’s the Engagement Opportunity You’re Missing
Kaleigh Moore — September 20, 2017 Follow @kaleighf — September 20, 2017 When it comes to lead generation and ROI, email continues to dominate. Campaign Monitor data shows that email produces 174% more conversions than social media. In a way, it’s still a sacred space: Email isn’t at the mercy of a platform’s algorithm. That’s … Continue reading How to Improve Email Newsletter Performance? Here’s the Engagement Opportunity You’re Missing