Kristen McCormick February 16, 2021 Though it is one of the older digital marketing strategies, email marketing is still around because it works. Businesses use this versatile platform to generate and nurture leads, strengthen client relationships, build their audience, and obtain more customers. So how do they get these email addresses in the first place? … Continue reading 20 Creative Call to Action Examples for Email Newsletter Signups
Howard J. Sewell February 8, 2021 In an era of Instagram, TikTok, and Clubhouse, few marketing channels are more “old school” than the humble email newsletter. And, yet, newsletters are still thriving as a B2B marketing channel, driven in part by data privacy regulations (CCPA, GDPR) that push companies to adopt a more permission-based, subscription … Continue reading 9 Tips for a More Effective Email Newsletter
Marika Zinca January 15, 2021 Table of Contents Keep Your Number of Subscribers on the Rise with Valuable Content Move from Survival to Success with an Agile Strategy Discover Your Target Audience’s Challenges – Then Solve Them Use What You Learned in 2020 to Drive Your 2020 Email Strategy Enlist AI as Your Silent Partner … Continue reading 11 New Tips for a Successful 2021 Email Newsletter Strategy
Kristen McCormick January 10, 2021 Choosing a creative newsletter name can feel like a bit of high-pressure situation. It needs to stand out while staying on brand. It needs to grab attention without being too dominant, and ideally, it needs to appeal to the human senses of your potential readers, such as their sense of … Continue reading Creative Newsletter Names: 75+ Ideas and Real Examples to Inspire You
Dennis Koutoudis November 22, 2020 Have you created a LinkedIn Newsletter yet? If not, you should definitely give it a shot! Before we tell you why, let’s talk a little bit about what is a LinkedIn Newsletter and how it works. Very simply explained, a LinkedIn Newsletter is a series of Articles (called “Editions”) written … Continue reading LinkedIn Newsletter Super Powers!
Christa Tuttle October 23, 2020 An email newsletter is a valuable tool to stay in touch with clients and establish yourself as a reliable resource with prospects. In sending out your company newsletter, you want to reach as many people that are interested in your offerings as possible. If you are looking for some tactics … Continue reading Tactics to Increase Your Newsletter Subscriptions
Kara Jensen — March 15, 2020 Your B2B email newsletter is a critical element in the digital marketing communication mix but is often deprioritized or overlooked. Why Is It Critical? Because it’s often one of the only regular touchpoints you have with all past, current, and prospective clients and is an invaluable opportunity to make … Continue reading Providing Value: What to Cover in a B2B Email Newsletter
Farahnaz Mohammed — August 13, 2019 — August 13, 2019 Despite WhatsApp, Instagram, TikTok, Snapchat, Facebook, and the multiple apps for digital communication popping up on our phones and desktops, email marketing continues to be one of the most powerful methods to reach and connect with audiences meaningfully. But for all the care that goes … Continue reading 7 Best Newsletter Sign Up Examples
Brooke Bayer — March 13, 2019 — March 13, 2019 So you built your effective email campaign strategy and now you want to build an attractive and appealing monthly newsletter? Well, you came to the right place. In this blog, we will break down the components of crafting an effective newsletter. Let’s Start With the … Continue reading Building a High-Performing Monthly Newsletter
Julian Canlas — October 19, 2018 — October 19, 2018 At Mailjet, we see a lot of great email newsletters. Some of them are funny, some exciting, others engaging. But one thing is for sure – creating email newsletters is never really a simple process. Each one requires creativity, contribution from all sorts of people … Continue reading 6 Great Email Newsletter Examples with Actionable Insights
