Sophie Beard April 8, 2021 TikTok Creators can now produce content even easier with the new video editor. How do you use it? We take a look. TikTok is helping creators to produce content quickly and easily using their new video editor. The new tool provides marketers with a range of editing features including adding … Continue reading Latest TikTok News: New Video Editor
Facebook’s Block On News Sharing In Australia Has Familiar Ring by Rob Williams , February 19, 2021 Facebook this week followed through on a threat to prevent people and publishers in Australia from sharing news, triggering an onslaught of public criticism. News outlets likely have seen a drop in web traffic following the move, which … Continue reading Facebook’s Block On News Sharing In Australia Has Familiar Ring
Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News by Sara Guaglione , December 22, 2020 A recent study by data solutions company Lotame examined the digital behavior of COVID-19 content readers versus non-COVID-19 content readers. It found that consumers of COVID-19 content were more likely to be family-focused, female and young, compared … Continue reading Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News
Publishers Concerned About Exclusivity In Search With Google News Showcase by Laurie Sullivan @lauriesullivan, October 2, 2020 Google negotiated with and chose 200 publishers to participate in its Google News Showcase program announced Thursday, along with a $1 billion investment. But what happens to the thousands of digital blogs and publications across the Internet that … Continue reading Publishers Concerned About Exclusivity In Search With Google News Showcase
Advertisers have a corporate social responsibility to find a way to balance their need to protect the brand with support of news sites, particularly in times of crisis. Kristoffer Belau on April 21, 2020 “Don’t block the news.” This is the Interactive Advertising Bureau’s (IAB) passionate appeal to advertisers during the COVID-19 crisis. As the … Continue reading Don’t block the news: Tips to balance brand safety and corporate responsibility
Hey Google, Play Me Some News by Laurie Sullivan , Staff Writer @lauriesullivan, November 19, 2019 Google took audio one step into the future by introducing Your News Update, a way to listen to news hosted by the Google Assistant. Think of the feature as a personal news audio list. The announcement, made Tuesday, allows Google to … Continue reading Hey Google, Play Me Some News
Content featured in the dedicated news section may have Instant Article ads. Amy Gesenhues on October 25, 2019 Facebook is launching Facebook News, a dedicated space on the platform that will highlight top news stories from national and local publications. The company confirmed with Marketing Land that publishers whose articles are placed in Facebook News … Continue reading Facebook News tab won’t include ads, but publishers can still monetize content
Karl Sakas — September 29, 2019 Follow @KarlSakas In trouble? Here’s how to deliver bad news at your next All-Hands meeting. If you need to discuss or deliver bad news at your agency, you should gather your employees for a live All-Hands meeting. But be careful—if you do it poorly, you’ll confuse people… or even … Continue reading How to Deliver Bad News to Employees at an All-Hands Meeting
Ines Temple — August 5, 2019 Follow @inestemple — August 5, 2019 In the changing world of work, you can futureproof your employability by banishing complacency and re-inventing yourself. Whether you like it or not, the simple fact is that you won’t be part of your company’s staffing plans forever. Since no one is exempt … Continue reading News Flash: You’re Accountable For Your Success
The digital compliance industry is growing as organizations prioritize data privacy. Jennifer Cannon on July 12, 2019 The past year has brought on an enormous shift for digital marketers and organizations. In the wake of GDPR — and with CCPA going into effect in less than six months — data privacy compliance has become a … Continue reading Recent funding news indicates increased need for data compliance management
