Tag Archives: need

Kenyan Twitter from A to Z: everything you need to know about ‘Kitter’

By Michelle Atagana: Managing Ed. Oct 07 2014   Last year the newly launched Nendo Ventures release its report on the Kenyan social media landscape. The report highlighted 15 key trends that is shaping and informing the Kenyan social media landscape. It also provided some insights into how Kenyans behave on social and their consumption … Continue reading Kenyan Twitter from A to Z: everything you need to know about ‘Kitter’

3 things you need to remember when measuring the success of your social campaign

By Anton Koekemoer Oct 06 2014 “How are we going to measure the effectiveness of our social media marketing campaign?”. This question is often asked when people are starting out with social media for marketing purposes. To cut the chase, social media isn’t a marketing method that delivers clear results and benefits – especially if … Continue reading 3 things you need to remember when measuring the success of your social campaign

Why Does My Business Need a Facebook Company Page?

Facebook: the great big social media monster. There’s profiles, likes, shares, videos and more. Somehow people are using Facebook to better their business. But how? Businesses across the planet are making a name for themselves not by awesome sidewalk sales or crazy in-person giveaways. They’re doing it by leveraging social media. Facebook, Twitter, Pinterest, Snapchat, … Continue reading Why Does My Business Need a Facebook Company Page?

The State of Small Business: What Business Owners Need to Know to Grow

Have you noticed the tried-and-true marketing advice and forms of marketing that you’ve employed are rapidly losing their luster? People aren’t responding. Prospects are harder to find. Customers are tuning out. Therein lies your problem … You played it safe. You thought you could get away with merely doing what’s tried-and-true, what’s tested, proven, safe. … Continue reading The State of Small Business: What Business Owners Need to Know to Grow

Google My Business Dashboard: 5 Messages that Need Attention

Google My Business has become a very important part of business owners’ online marketing strategies, and as such it is important to maintain it in a good status. Having to manage the Google My Business account and in addition the updates that Google has done lately can be a little challenging, especially when Google shows … Continue reading Google My Business Dashboard: 5 Messages that Need Attention