Tag Archives: Myths

3 Myths About Freelancing That Can Derail Your Success

Choncé Maddox — January 12, 2018 — January 12, 2018 When I first got interested in freelance writing, I thought the role sounded too good to be true. Get paid to write and do what you love? Set your own rates and choose your own hours? Awesome! For anyone who has a marketable skill they … Continue reading 3 Myths About Freelancing That Can Derail Your Success →

5 Myths about Influencer Marketing That Need To be Shattered

Influencer Marketing

Megha Parikh — December 29, 2017 Follow @megparikh — December 29, 2017 Influencer marketing became a trending marketing practice in the recent years. Still, only 31% of B2C marketers are using influencer marketing as a key marketing component. Perhaps some myths need to be shattered for the medium to become commonplace. Influencer marketing is a … Continue reading 5 Myths about Influencer Marketing That Need To be Shattered →

3 Myths About Employee Recognition Programs

Employee Motivation

Katie Edwards — December 27, 2017 — December 27, 2017 geralt / Pixabay There are so many myths surrounding employee recognition programs that it’s impossible to keep what is true and what is false straight! Here are three myths that needed to be addressed, especially going into the new year. Myth 1: Recognition Should Only … Continue reading 3 Myths About Employee Recognition Programs →

7 Common Entrepreneurship Myths

Entrepreneur Tools

Candace Huntly — November 28, 2017 Follow @SongBird_TO — November 28, 2017 Entrepreneurship can be both extremely rewarding and detrimental… sometimes at the same time. When people talk about it feeling like a roller coaster, it’s not an exaggeration. One minute you feel like the world is crashing down and the next you are flying … Continue reading 7 Common Entrepreneurship Myths →

4 myths about video social media marketing, debunked

Social Video Marketing

Social video is here to stay, but sometimes it’s hard to separate fact from fiction. Columnist Jordan Kasteler helps you steer clear of some of the more widely circulated myths associated with social media marketing with video. Jordan Kasteler on October 10, 2017 Social video is hot, and with good reason. Today, we’re watching … Continue reading 4 myths about video social media marketing, debunked →

Busting AI myths: Why AI will help marketers usher in an era of extreme personalization

Marketing Guide

In an age when consumers expect deep personalization, AI is here to help. So what’s the holdup among marketers? Contributor Brian Solis discusses the top myths slowing its adoption. Brian Solis on September 27, 2017 Remember when traditional marketing was overwhelmingly successful? Neither do I. In an era of great innovation, marketing still largely … Continue reading Busting AI myths: Why AI will help marketers usher in an era of extreme personalization →

4 domain name registration myths debunked

Domain Names

Getting a domain name doesn’t have to be complicated or expensive. The internet is generally the first place people look for information on just about everything. That’s why when you register a domain name, or several, it’s an important step for making sure businesses can be found — even without a website. To help eliminate … Continue reading 4 domain name registration myths debunked →

4 Location Data Myths That Hold Back Your Marketing Strategy

Marketing Strategy

4 Location Data Myths That Hold Back Your Marketing Strategy by Ryan Kanterman , Op-Ed Contributor, September 6, 2017 While most marketers rely on “impressions” and “clicks” to measure the impact of marketing campaigns, it’s becoming clear that actual conversions, like physical store visits, work much better to gauge success. Digital signals have a place … Continue reading 4 Location Data Myths That Hold Back Your Marketing Strategy →

3 Myths About SEO: What Small Businesses Get Wrong

SEO Checklist

Rich Stivala — July 27, 2017 Follow @wwRiches — July 27, 2017 For many small businesses, SEO is uncharted territory. To some, the age of digital marketing may seem overwhelming. To others, it may appear deceivingly simple. In either case, the online arena opens a world of opportunities as local companies can compete against larger … Continue reading 3 Myths About SEO: What Small Businesses Get Wrong →

11 SEO Myths You Need To Stop Believing Today

SEO Checklist

Kuldeep Bisht — June 20, 2017 — June 20, 2017 geralt / Pixabay SEO is by far the most talked about, searched for and read about topic for web entrepreneurs. And so it should be, considering how vital it is to get SEO right for your business! What’s puzzling, however, is that there are so … Continue reading 11 SEO Myths You Need To Stop Believing Today →