Arik Hanson September 10, 2021 For at least a couple years now, many brands have been asking the same question: Should we give up on Twitter? And, in some instances, the answer has been “yes.” Engagement numbers have plummeted on Twitter over the years for brands. Especially retweets and replies. While a good chunk of … Continue reading Most Companies Are Using Twitter Wrong – It’s All About Brand Love in 2021
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Strategies to Get the Most Out Of Your PPC Campaign
Dave Sutton September 2, 2021 It’s well known that pay-per-click (PPC) campaigns are one of the best ways to rank high on search engine results pages (SERPs). Furthermore, PPC campaigns are highly effective for targeting and converting ready-to-buy customers, since you are engaging them at a “moment of truth” when they are clearly demonstrating purchase … Continue reading Strategies to Get the Most Out Of Your PPC Campaign
5 Tips to Get the Most Out of Your Facebook Ads During This Year’s Mega Sales Days
Mikkel Høimyr August 25, 2021 11.11 2009 marked the beginning of the Singles’ Day shopping holiday in China, which has now grown to become the world’s largest shopping festival. Singles’ Day has become an annual event that has inspired the birth of a variety of sales days throughout China and South-East Asia. All of these … Continue reading 5 Tips to Get the Most Out of Your Facebook Ads During This Year’s Mega Sales Days
Display Advertising Is on Fire: How to Get the Most Out of It
Paula Chiocchi August 10, 2021 Over the past year and a half, marketers have had to pivot to everything digital. This is especially true of B2B marketers and sales teams responding to the cancellation of in-person events and adapting their strategies as more buyers work remotely. While we’ve started to see in-person events make a … Continue reading Display Advertising Is on Fire: How to Get the Most Out of It
Making the Most of Personal Connections – Whether In-Person or Virtual
Lorelei Poch August 2, 2021 Last March, many organizations were fortunate to continue on with business from their employee’s home offices. The shift from in-person work to virtual was monumental for some areas of work, while some were happy to just ditch their commutes. And for those of us who were students during all of … Continue reading Making the Most of Personal Connections – Whether In-Person or Virtual
The 5 Mobile Marketing Metrics That Matter Most
Ashley Sefferman July 23, 2021 The days of measuring an app’s success by downloads and ratings are long behind us. Instead, here are five meaningful mobile marketing metrics that every marketer should know like the back of their hand. 1. Average Revenue Per User (ARPU) Average Revenue Per User is the amount of revenue each … Continue reading The 5 Mobile Marketing Metrics That Matter Most
A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords
A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2021 Capitalizing on the time and the position of a hyperlocal organic listing in search results is key. In fact, this is the goal of multilocation SEO, to continuously increase the number of qualified visitors from … Continue reading A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords
The 4 Most Common Go-to-Market Strategies Explained
Delanie Nelson June 23, 2021 When it comes to your marketing strategy, it will require the right blend of approaches. It’s like making a hit record: There are tons of instruments, professionals in the recording studio, and producers on the sidelines, but which combination will make the desired and distinct sound that will attract your … Continue reading The 4 Most Common Go-to-Market Strategies Explained
Google Search Lists Most Misspelled Words
Google Search Lists Most Misspelled Words by Laurie Sullivan , Staff Writer @lauriesullivan, June 18, 2021 Google often releases lists of the most searched-for words. Now a published list contains the words most misspelled by U.S. state. AT&T Experts analyzed the list covering the top-searched “how to spell” words by state from March 24, 2020 to March 24, … Continue reading Google Search Lists Most Misspelled Words
How to Make the Most of Your Coming Soon Page
Syed Balkhi June 11, 2021 Are you thinking about launching a new product or business? If so, you’re in the right place. There are countless ways to grow your brand after a new release, but generating your first couple of sales can pose a challenge. The good news is you can start building hype around … Continue reading How to Make the Most of Your Coming Soon Page