Tag Archives: More

Survey: Customer-Service Teams Want More Mental-Health Resources

Survey: Customer-Service Teams Want More Mental-Health Resources by Nina Lentini , Staff Writer @Nina_Lentini, November 24, 2021  When you have an issue with a company, using Twitter is the answer. Yet there are still those who default to the phone call, which drives them insane with long hold times.But as it turns out, discontent is often … Continue reading Survey: Customer-Service Teams Want More Mental-Health Resources

3 ways to gain more visibility into your lead lifecycle

How marketers can gain more insights from their lead lifecycles using status tracking. Corey Patterson on November 24, 2021 at 12:36 pm Gone are the days where traditional marketing fought on an even playing field with digital. The acceleration of technological growth, spurred on by the pandemic, has transformed campaigns and the ways brands generate … Continue reading 3 ways to gain more visibility into your lead lifecycle

New Snowflake partnerships should allow marketers to do more with data while remaining compliant

How the expanding Snowflake ecosystem meets challenges to discover precise audiences without crossing the privacy line. Chris Wood on November 17, 2021 Cloud data platform Snowflake has teamed up with marketing data company Zeta’s CDP and identity graph to power more precise campaigns backed by Snowflake’s records and secure data sharing. Also this week, Snowflake … Continue reading New Snowflake partnerships should allow marketers to do more with data while remaining compliant

When Departments Fight, Is It More About the People or the Work?

Liz Kislik November 14, 2021 If interdepartmental disagreements are not part of your daily life, you can skip reading this piece. But I hear about these situations frequently, and two cases of this kind of dispute came my way just recently. One of my clients had a problem with a department that characterized another department … Continue reading When Departments Fight, Is It More About the People or the Work?