Tag Archives: Mistakes

4 Mistakes to Avoid when Identifying Influencers for Your Brand

Jessie Butner — May 31, 2019 Follow @JessGoFish — May 31, 2019 With brands such as General Mills spending up to a third of their digital budget on influencer marketing, it’s clear that businesses are seeing a positive ROI on their influencer campaigns. Collaborating with an influencer can improve brand awareness, grow social media following, … Continue reading 4 Mistakes to Avoid when Identifying Influencers for Your Brand

4 Mistakes Most Leaders Make When Managing Millennial Employees

Paul Keijzer — May 29, 2019 Follow @Paul_Keijzer — May 29, 2019 In recent years, you will have heard it a hundred times and read it in countless articles: millennials are dominating the workforce. Today, more than one third of US employees are between the ages 18 and 34.By 2020, millennials will comprise half of … Continue reading 4 Mistakes Most Leaders Make When Managing Millennial Employees

9 First-Time Video Marketing Mistakes and How to Avoid Them

Young Entrepreneur Council — April 25, 2019 Follow @YEC — April 25, 2019 If done right, video marketing can help a company exponentially with gaining visibility, becoming an authority and driving customer engagement and conversion rates. But the ins and outs of video content creation can be tricky, especially for businesses who haven’t done it … Continue reading 9 First-Time Video Marketing Mistakes and How to Avoid Them

5 Mistakes Agile Leaders Need to Watch Out For

Darleen DeRosa — March 21, 2019 Follow @onpoint_llc — March 21, 2019 With their ability to connect, adapt, and deliver, agile leaders play a vital role in helping organizations meet the challenges of a competitive global market. Agile leaders leverage their skills to foster connections, help employees enhance performance, build effective teams, and drive change … Continue reading 5 Mistakes Agile Leaders Need to Watch Out For