Tag Archives: Millennials

Shop ‘Till You Drop: Millennials, Email And Showrooming

Shop ‘Till You Drop: Millennials, Email And Showrooming by Ray Schultz , April 18, 2017 One third of all apparel purchases were made via mobile phones during weekends last December, and the season’s peak shopping day was Sunday. And millennial customers engaged in showrooming, choosing clothes in the store and buying them online. These are … Continue reading Shop ‘Till You Drop: Millennials, Email And Showrooming →

Co-Op Funds Move Online Reaching More Gen Z, Millennials

Millennials

Co-op Funds Move Online Reaching More Gen Z, Millennials by Laurie Sullivan , Staff Writer @lauriesullivan, April 18, 2017 As the Gen Z generation contributes more dollars to online shopping, brands and retailers are beginning to rethink how they will allocate co-op funds. Some are moving budgets online to support search, mobile and other digital … Continue reading Co-Op Funds Move Online Reaching More Gen Z, Millennials →

The Evolution of Television – or – How Millennials are Changing the Advertising Game [Infographic]

Advertisement Industry

Will Price — April 7, 2017 Follow @lordwilliam— April 7, 2017 Oh, TV. You lovely mass of tubes, electricity, information, bleeps and bloops, canned laughter, and people getting hit in the groin. What ever would we do as a civilization with you around? Without TV, how would we ever have witnessed some of history’s’ most … Continue reading The Evolution of Television – or – How Millennials are Changing the Advertising Game [Infographic] →

Building Momentum with Millennials

Millennials

Dave Sutton — March 28, 2017 — March 28, 2017 It seems like for the past several years, we marketers have been hearing something akin to Paul Revere’s famous alert to the colonial militia: “The Millennials are coming! The Millennials are coming!” Well, it looks like they have arrived. Millennials are generally the children of … Continue reading Building Momentum with Millennials →

Make Shopping A Want-to-Do And Technology Will Bring Millennials To Stores

Shopping Campaigns

Make Shopping A Want-to-Do And Technology Will Bring Millennials To Stores by Ben Hale, Columnist, March 13, 2017 With the explosion of online shopping and click-and-collect programs in recent years, some in the industry may worry the grocery store of tomorrow won’t include going inside a grocery store at all. According to market-research firm Mintel, … Continue reading Make Shopping A Want-to-Do And Technology Will Bring Millennials To Stores →

How To Build Emails That Resonate With Millennials

Search Engine Optimization

By Lia Boangiu January 30th, 2017 Whether they’re on your marketing radar right now or not, Millennials should still receive some of your attention, since they will soon become the majority audience for everyone. A lot has been said in recent years about who this generation is, what they like and dislike, what they react … Continue reading How To Build Emails That Resonate With Millennials →

10 Jobs Only Millennials Would Understand

Career Development

Kara Bosworth — January 27, 2017 — January 27, 2017 Millennials take a lot of flak, but studies have shown that they’re dedicated workers, skilled at collaborating with others, and very connected; according to research firm Gallup, 91 percent of millennials have a smartphone and 71 percent name the Internet as their primary source of … Continue reading 10 Jobs Only Millennials Would Understand →

What Employers Can Learn From Millennials

Employee Satisfaction

Jason Carney — November 16, 2016 Follow @WorkSmartPEO— November 16, 2016 Millennials — they’re different from any other generation of worker, and they’ll soon be the majority of the workforce. In fact, they’ll make up three out of every four employees by 2025, according to a recent article by TIME Magazine. Because of this huge … Continue reading What Employers Can Learn From Millennials →

SEO In Healthcare – How To Capture Millennials

Search Engine Optimization

By Disha Dinesh November 11th, 2016 Each year, a new generation of Americans begins their search for a primary care physician. These millions of newly-fledged adults are among the most technology savvy people in the world, having grown up in a culture with a new way of advertising. Instead of print ads and traditional media, … Continue reading SEO In Healthcare – How To Capture Millennials →

The One Thing Millennials Want Most At Work (And Aren’t Getting)

Work Environment

Darleen DeRosa — November 9, 2016 Follow @onpoint_llc— November 9, 2016 Millennials are expected to make up about 50 percent of all leadership positions in the next five years. Not only that, Millennials who are satisfied with their professional development opportunities are twice as likely to stay with a company then those who are unsatisfied. … Continue reading The One Thing Millennials Want Most At Work (And Aren’t Getting) →