Alex Toma — February 14, 2020 Creating a social media strategy is key for any business serious about competing online as it will help to ensure you are using the platforms to their best ability without spending more time and effort than is necessary. These 6 easy steps provide an outline of how to create … Continue reading 6 Key Steps to Create a Social Media Strategy
Tag Archives: Media
How to Use Social Media Stories to Boost Engagement
Thomas Griffin — February 14, 2020 Are you optimizing all the social media features available to you to boost engagement? Today, audience interactions go beyond the newsfeed. People also interact with ‘stories’, a relatively new social media feature. Stories first became prominent with Snapchat. Short videos, pictures, and the ability to interact with AR technology … Continue reading How to Use Social Media Stories to Boost Engagement
How to Effectively Measure Social Media Results
Amanda Fountain — February 13, 2020 How to Effectively Measure Social Media Results Social media platforms are changing and how people use these platforms is changing. How we measure social media results will need to change too. For example, Instagram has been testing removing likes on posts. In a “private like” model, only the account … Continue reading How to Effectively Measure Social Media Results
How to Set Social Media Goals in 2020
Susan Friesen — February 4, 2020 Create the Most Effective Social Media Marketing Plan There’s a vast sea of social media information out there. Experts are everywhere and there are just so many opinions on best practices and tactics. Not only that, but the platforms themselves are constantly changing, whether it’s adding new features, increasing … Continue reading How to Set Social Media Goals in 2020
Why Your Company’s Employees Should Become Advocates on Social Media
Todd Kunsman — February 3, 2020 If you are a company executive or manager working to expand your customer base and improve your reputation and image, employees are among your most valuable allies. Indeed, the ways that your employees interact with customers and prospective customers within your industry play a huge role in shaping how … Continue reading Why Your Company’s Employees Should Become Advocates on Social Media
4 Effective Ways to Shave Time Off of Your Social Media Management
Dhariana Lozano — January 30, 2020 If you’re a social media professional you know how much time building and keeping up a social media presence can take up. For entrepreneurs who are managing their own social media marketing and running a business it can be very difficult to keep up with everything. So in this … Continue reading 4 Effective Ways to Shave Time Off of Your Social Media Management
6 Bad Social Media Habits to Leave Behind
Aleh Barysevich — January 31, 2020 Social media marketing is harder than it seems. To keep posting consistent, high-quality, and engaging content, you’ve got to have all kinds of personal skills, know your audience, and use the right tools. You’ll have to keep up with social media trends and improve your work all the time … Continue reading 6 Bad Social Media Habits to Leave Behind
The Best Social Media Channels for Your Business
Tiffany Fowell — January 31, 2020 When it comes to selecting the social media channels for your brand, it’s important to note: you don’t have to be on every channel. This is especially true if you don’t plan or have the bandwidth to leverage them. For example, it wouldn’t look good if you were on … Continue reading The Best Social Media Channels for Your Business
10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media
Young Entrepreneur Council — January 30, 2020 With so much competition for users’ attention on social media, creating truly engaging posts that stand out requires creativity and business savvy in equal parts. To learn more about what works, we asked members of Young Entrepreneur Council to discuss their preferred approaches to creating sponsored posts that … Continue reading 10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media
How to Use Social Media to Make Money
Choncé Maddox — January 21, 2020 Likes and comments don’t pay the bills. You’ve probably heard this before and it’s true. Social media fame doesn’t necessarily mean you’re rich or even making money at all for that matter. Social media can be a great tool to get exposure for your business but again, exposure doesn’t … Continue reading How to Use Social Media to Make Money
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