Tag Archives: Media

4 Tips for Managing Your Social Media Page – Engaging an Audience on Social Media

Social Media Utilization

Brian Holdsworth November 24, 2014 Why is it that some social media pages have thousands of followers, while others struggle to get 30. We are constantly asking questions like this to improve our content and more effectively engage our audience.  Although we admit we are not super stars in the social media world, we have … Continue reading 4 Tips for Managing Your Social Media Page – Engaging an Audience on Social Media →

How to Target Different Generations by Identity on Social Media

Social Media Utilization

Kelsey Johnson November 23, 2014 Your grandmother and your teenage nephew have one important thing in common when it comes to social media: They both want share content that portrays them as a good friend. Identity—those parts of ourselves that determine how we act in the workplace, with our friends, with our families, and online—plays … Continue reading How to Target Different Generations by Identity on Social Media →

12 Ways to Use Social Media to Prepare for Your Launch

Social Media Utilization

Young Entrepreneur Council November 22, 2014 How should you go about building up your social media presence prior to a big event or launch? 1. Add Exclusivity and Teasers I find that often creating an early VIP program works wonders. You should share behind-the-scenes screenshots and information while allowing a certain group of loyal fans … Continue reading 12 Ways to Use Social Media to Prepare for Your Launch →

It’s All About the Click: Traditional Media Versus Digital Media Versus Social Media

Social Media Utilization

  Angela Hausman, PhD November 22, 2014   Conversion is the end zone in marketing. Not just getting folks to buy your product, but speeding them on their buying journey by signing up for your mailing list, downloading your white paper, or going to a webinar. Don’t believe me? According to Hubspot research, 13% of … Continue reading It’s All About the Click: Traditional Media Versus Digital Media Versus Social Media →

Paid Social Media – Is It Worth Promoting Posts on Facebook?

Social Media Utilization

Owen Radford November 21, 2014 Lots of brands are using Promoted Posts to engage with fans on Facebook. Social media isn’t just about engagement though, it’s also about optimisation and using analytics to really foster success. In 2012 when Facebook first launched Promoted Posts, there was uproar as companies complained that to reach fans they … Continue reading Paid Social Media – Is It Worth Promoting Posts on Facebook? →

Social Media Marketing Tools That Will Rocket You to Success

Social Media Utilization

Inklyo November 21, 2014 Social media meets marketing at its best Seventy-four percent of Internet users are registered on social media. Interesting, isn’t it? Now, imagine if your business could reach each one of them. It sounds impossible, but with the right social media marketing tools, you’ll have a better chance of engaging your ideal … Continue reading Social Media Marketing Tools That Will Rocket You to Success →

7 Free Tools to Help You Design Great Images for Social Media Posts

Social Media Utilization

Shelby Clarke November 21, 2014 An engaging social media post can have a major impact on your brand’s visibility. Think Oreo’s “You can still dunk in the dark” tweet during last year’s Superbowl. When posts (whether on Twitter, Facebook, YouTube, etc.) go viral, you get incredible bang for your marketing buck. But creating engaging posts isn’t … Continue reading 7 Free Tools to Help You Design Great Images for Social Media Posts →

Overview of the 3 Great Social Media Management Tools

Social Media Utilization

Social media evolved from mere fad status to one of the most effective online marketing tools available for businesses of all sizes, industry and targeted demographics. Up to 92% of marketers are using social media marketing and claimed that it helped their business in 2014 in various ways including significant increases in website traffic. Now, more … Continue reading Overview of the 3 Great Social Media Management Tools →

What Does Social Media Upstart Ello Mean for Advertisers?

Social Media Utilization

Arielle Pardes November 20, 2014 When social media new-kid-on-the-block Ello launched in August, people went crazy over it. The network, which is still invite-only, was receiving over 600,000 invite requests per day as people clamored to get onto the site. With Facebook already wobbling in popularity, Ello seemed to have something that other social networks … Continue reading What Does Social Media Upstart Ello Mean for Advertisers? →

Random Posts on