Tag Archives: Media

How to Authentically Engage with Customers on Social Media

by John Hoholik May 12, 2016 Follow @STARTEKGlobalMay 12, 2016 The rise of ad blocking and consumers’ growing mistrust of sponsored content is a clear indicator that customers want more control over their online experience. They’re tired of brands pushing marketing messages at them on every possible channel, especially when the content is not personalized … Continue reading How to Authentically Engage with Customers on Social Media →

Learning About LinkedIn Ads: 2016 Social Media Series

by Suzanne Hoenig May 11, 2016 Follow @SMHoenigMay 11, 2016 Hello and welcome back to the 2016 social media series for relative beginners to business social media. Today we turn our attention to LinkedIn Ads. Small biz, local biz, franchisees, every flavor of private consultant from estate planners to wedding planners, massage therapists to art … Continue reading Learning About LinkedIn Ads: 2016 Social Media Series →

How To Use “Seesaw” Data To Improve Your Social Media Content ASAP

by Brooke B. Sellas May 11, 2016 Follow @madSMscientistMay 11, 2016 Social media content can be a fickle friend to your social strategy (and feeling successful). Why do certain posts launch into the stratosphere, while some fall flat? While we marketers rely on reports and data to paint the big picture, perhaps we’re better suited … Continue reading How To Use “Seesaw” Data To Improve Your Social Media Content ASAP →