Twitter designates NPR as ‘US state-affiliated media’ Kris Holt @krisholt Twitter has added a label to the main account of NPR to designate the public broadcaster as “US state-affiliated media.” Until now, such labels have typically been reserved for state-run organizations such as RT and Sputnik in Russia and China’s Xinhua News Agency. The … Continue reading Twitter removes ‘US state-affiliated media’ label from NPR account
Twitter designates NPR as ‘US state-affiliated media’ Kris Holt @krisholt Twitter has added a label to the main account of NPR to designate the public broadcaster as “US state-affiliated media.” Until now, such labels have typically been reserved for state-run organizations such as RT and Sputnik in Russia and China’s Xinhua News Agency. … Continue reading Twitter designates NPR as ‘US state-affiliated media’
SF Agency Feld Advertising Expands Media Practice by Steve McClellan @mp_mcclellan, March 31, 2023 San Francisco-based Feld Advertising is expanding its media department with the hiring of Jon Sklaroff as Senior digital manager, a new position. Sklaroff reports directly to Executive Media Director Elizabeth Dorrance and is tasked with expanding the agency’s growing digital … Continue reading SF Agency Feld Advertising Expands Media Practice
Digimind’s AI sense monitors multiple channels for key events. ChatGPT then produces a real-time analysis in plain English. Constantine von Hoffman on March 15, 2023 Digimind, the social listening and marketing intelligence platform, today unveiled a new social listening program which it says is the first to use two AI engines to monitor and analyze … Continue reading Digimind’s new product combines two AI engines to monitor and analyze social media
Health/Life Sciences Marketers Prioritized Event, Social Media Spend Over Email In 2022 by Ray Schultz , March 10, 2023 Providers in the health or life sciences industry increased their marketing budgets last year, according to Health & Life Sciences Marketing Trends, a study by Scorr Marketing. Of the companies polled, 52% upped their spending on trade … Continue reading Health Sciences Marketers Prioritized Spending On Events, Social Media Over Email, Study Finds
By Emily Price March 10, 2023 When it comes to media coverage about female business leaders, mainstream outlets are forever preoccupied with age. That’s according to a new analysis by Cision, a platform for marketing and PR professionals. It took a look at the most commonly used adjectives to describe C-level leaders in … Continue reading When will the news media stop defining female CEOs by their age?
The company behind Advil and other consumer brands transformed their approach to social media just in time for the pandemic. Chris Wood on March 7, 2023 Social media platforms are an important arena for consumers to talk about brands that affect their lives. That’s why Haleon assembled an in-house team to own social media for … Continue reading How Haleon built social media intelligence in-house
By Chris Stokel-Walker March 07, 2023 America’s labor shortage has blighted a number of industries, with the retail sector among the worst hit. It’s a dire situation—and one that hasn’t escaped the notice of Jimmy “MrBeast” Donaldson. This month, Donaldson asked his 18.8 million Twitter followers to lend a hand in cleaning up … Continue reading MrBeast’s Feastables’ tidy-up campaign shows the power of social media celebrity
But How Good Are We At Media? by Tom Denford , Op-Ed Contributor, March 3, 2023 We spend a lot of time in our consulting practice talking to senior media and marketing leaders within many of the world’s most ambitious brands. These people are deeply experienced, very knowledgeable about the media industry and understand the … Continue reading But How Good Are We At Media?
By Kim Rittberg February 28, 2023 Social media is where people are: 55% of consumers learn about new brands on social, and 93% of brands got a new customer because of a video on social media. In fact, according to Hubspot, video is the number one form of media used in content strategy, more … Continue reading The 5 tech tools you need to market your business on social media
