Personal Branding Blog — June 27, 2017 — June 27, 2017 Tumisu / Pixabay There are many benefits of using social media such as connecting with friends and family who live far away or following the news and latest trends. However, if you misuse it, it can get you in trouble and destroy your whole … Continue reading Biggest Social Media Mistakes That Can Get You Fired
Sahail Ashraf — June 27, 2017 Follow @Talcontent — June 27, 2017 It takes around five times more money to find a new customer than it does to retain an existing one. And using social media to do this can often be easier than you think. The ease of use and the low cost involved … Continue reading How To Use Social Media To Increase The Value Of A Customer Relationship
Hannah Murray — June 26, 2017 — June 26, 2017 When you’re a C-level executive, you have limited time. For a project to merit cutting into your day, it needs to be worth your time. Social media can seem frivolous, but it’s a key element of getting your voice out there. If you are trying … Continue reading Why It’s Crucial For Executives To Be On Social Media
Carol Stephen — June 26, 2017 Follow @Carol_Stephen — June 26, 2017 How to Best Work with a Social Media Manager Maximize Your Time How can you maximize your time so I can do my best work and get you the best return on your social media investment? Here are some ideas for you. Know … Continue reading How to Best Work With a Social Media Manager
Marketing Land continues on strong, with an outstanding team in place. Danny Sullivan on June 26, 2017 After 21 years running sites about and covering digital and search marketing, it’s time for a change. I’m becoming an advisor to Third Door Media, a shift from my position as chief content officer. Third Door Media … Continue reading Danny Sullivan: My new role as advisor for Third Door Media
Alice Williams — June 25, 2017 — June 25, 2017 Summer is upon us, which means your social media team has a barrage of big days like Father’s Day, Independence Day, and Labor Day to plan content around. During this busy season, social media teams are tasked with generating a wealth of new content on … Continue reading 5 Ways to Keep Your Social Media Team Motivated This Summer
Ana Gotter — June 23, 2017 — June 23, 2017 One of the things that video does best is conveying emotion quickly and powerfully. You can see the expressions on someone’s face, hear their tone of voice, and feel more of a personal connection because of it. Adding emotion in social media videos strengthens them … Continue reading How to Add More Emotion to Your Social Media Videos
Spencer X. Smith — June 22, 2017 Follow @spencerXsays — June 22, 2017 One of my early clients when I started doing social media consulting was a lawyer in Phoenix who concentrated on helping businesses work through mergers and acquisitions. We met up when I was in town for a conference. “Now that I’ve made … Continue reading 3 Social Media Strategies to Make the Most of Every Conference
Zach Heller — June 21, 2017 Follow @zheller — June 21, 2017 Social media marketing, broadly speaking, is made up of two distinct strategies – brand pages (organic) and advertising (paid). While past advice in this area has focused mostly on the organic area, the truth is that most brands find it very difficult to … Continue reading The State of Social Media Advertising
Ruby Rusine — June 16, 2017 Follow @SocialSMktg— June 16, 2017 Before you join the throng of companies and use your valuable and limited resources in your wish to make your social media efforts succeed, do THIS quick audit first. That way you do not waste your social media efforts, and you have realistic expectations … Continue reading Question: Will My Company’s Social Media Efforts Pay Off?
