How To Drive Meaningful Sales On TikTok by Christina Kimble , July 29, 2021 The following was previously published in an earlier edition of Marketing Insider. TikTok has become a staple for brands. With more than 1 billion monthly users, the platform has been a gold mine. And with campaigns starting at $50 per day, … Continue reading How To Drive Meaningful Sales On TikTok
Tag Archives: Meaningful
How to Create a Meaningful Purpose for Your Business
Jim Haudan — August 28, 2019 Follow @jhaudan — August 28, 2019 While there are many buzzwords clouding the business world, one that is making a lot of noise at the current time is Purpose. More than ever before employees and consumers are demanding that companies live their purpose. Millennials, the demographic quickly making up … Continue reading How to Create a Meaningful Purpose for Your Business
Bootstrapping Relevance: Making Web Conversions Meaningful for Long Sales Cycles
Derek Gleason — January 14, 2019 — January 14, 2019 Most hurricanes that reach the United States start off the coast of West Africa. Those storms join and split with other minor systems as they move across the Atlantic. Some dissipate into a mild breeze; others devastate coastal areas along the Eastern seaboard. So what … Continue reading Bootstrapping Relevance: Making Web Conversions Meaningful for Long Sales Cycles
Breaking through with meaningful content marketing in the age of storytelling
A conversation on the state of story-driven content with analyst and author Brian Solis. Keith Richey on November 7, 2018 Today, it seems that everyone is a storyteller — some 550,000 marketers list storytelling in their profile on LinkedIn. But connecting with people through the power of the story requires a lot more than changing … Continue reading Breaking through with meaningful content marketing in the age of storytelling
How Critical Are Meaningful Conversations?
How Critical Are Meaningful Conversations? by Laurie Sullivan @lauriesullivan, August 13, 2018 Sometimes it feels like meaningful conversations between a brand and a consumer are difficult to come by. But no matter how difficult, success is essential. About 63% of customers say they are likely to stop working with companies that cannot meet their expectations … Continue reading How Critical Are Meaningful Conversations?
Instagram Makes it Even Easier to Build Meaningful Relationships with Your Followers
Dunja Lazic — May 12, 2018 — May 12, 2018 jieun1605 / Pixabay This week, Facebook is hosting its annual F8 conference, an event where they roll out changes to their apps and invite the community to try out new bleeding edge features. As usual, we’re following all changes to Instagram closely and try to … Continue reading Instagram Makes it Even Easier to Build Meaningful Relationships with Your Followers
Lip Service Isn’t Enough: Millennial Employees Crave Meaningful Empowerment
Mike Dickerson — March 30, 2018 Follow @alter_agents — March 30, 2018 Millennial workers aren’t lazy or entitled, they just want to feel empowered by their employer in meaningful ways. Like it or not, the workforce of today is increasingly made up of millennials. And these younger workers in my generation are driving fundamental changes … Continue reading Lip Service Isn’t Enough: Millennial Employees Crave Meaningful Empowerment
Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing
You don’t have to be Amazon, Facebook or Google to turn insights into actions. If you were paying attention, 2017 might have seemed like the year that industry pundits’ predictions about the death of retail finally came to fruition. The traditional Main Street took some major blows last year. Shopping mall mainstays like Wet … Continue reading Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing
The art of quick qualification: Use these 4 tips for more meaningful trade show conversations
Whether you’re a trade show veteran or attending your first event, contributor Polly Alluf’s tips will help you engage with attendees and make a connection. Polly Alluf on March 8, 2017 I recently attended Mobile World Congress, the world’s biggest mobile industry event, and as I returned from Barcelona, I thought about lessons I’ve … Continue reading The art of quick qualification: Use these 4 tips for more meaningful trade show conversations
Building Meaningful Recognition In The New Year
Morgan Chaney — January 27, 2017 — January 27, 2017 Annnddd we’re back! Just like that, the holidays were a total blur, welcome to 2017. I’m hoping that amidst catching up with family, rocking out to Mariah Carey, eating for three, and enjoying the festivities and traditions, you had a moment to enjoy some peace. … Continue reading Building Meaningful Recognition In The New Year
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