As organic search becomes ever more targeted, SEO is evolving in ways that require more customization. Wesley Young explores a recent study on ranking factors and provides 8 practical takeaways to boost search rank. Wesley Young on November 7, 2017 SEO for local business has gone through a number of changes. First, local businesses … Continue reading SEO ranking factors for 4 business verticals and what they mean for local businesses
John Rampton — October 16, 2017 — October 16, 2017 When Apple Pay was initially released in 2014 there was hype surrounding digital wallets and mobile payments. People were predicting that Apple Pay was going to replace your credit cards especially within your small business. Of course, that hasn’t exactly been the case. Apple Pay … Continue reading What Do Digital Wallets Mean For Your Small Business?
Back-to-school Can Mean Multiple Active Carts for Gen X Shoppers by Jennifer Silverberg , August 31, 2017 Colin came home from his first day of second grade armed with a comprehensive list of supplies requested by his teacher. This year, he will need a pencil case that can hold at least six pencils (made of … Continue reading Back-to-school Can Mean Multiple Active Carts for Gen X Shoppers
Amanda Clark — July 27, 2017 Follow @GrammarChicInc — July 27, 2017 Snufkin / Pixabay Many business owners recoil at the notion of regular blogging—and their concern is a perfectly fair one: They simply feel as though they can’t afford the time investment required for consistent, high-quality blogging. To be sure, maintaining a robust business … Continue reading 5 Ways to Become a Lean, Mean, Blogging Machine
Amanda Clark — May 26, 2017 Follow @GrammarChicInc— May 26, 2017 Tis the season of college graduations. Eager younger adults with diplomas in hand are in hot pursuit of jobs that will let them put their years of education and training to use. However, they are still competing with more experienced professionals and the job … Continue reading New Grad + No Experience: What Does that Mean for your Resume?
At a recent Janes of Digital event, contributor Yael Baifus comes away with a new understanding of being bold for change and explains how you can apply it to your own digital marketing career. Yael Baifus on May 15, 2017 I didn’t set out to solve the gender wage gap when I started Googling … Continue reading What does it mean to ‘be bold for change?’
Alan Hart — May 16, 2017 — May 16, 2017 How different functions in the company have different views on the process In all but the smallest companies, there are quite a few people involved in the annual budget preparation. While finance generally owns the process, every division and department in the company has something … Continue reading What Does the Annual Budget Mean to You?
Amanda Clark — February 24, 2017 Follow @GrammarChicInc— February 24, 2017 Here’s a hypothetical for you: Say you’re looking to purchase a new product of some kind, but you don’t really know much about it, or where to get it. You need to gather some information. You need to do some research. So where do … Continue reading Big Changes to Google’s Star Systems (And What They Mean for You)
Less isn’t necessarily more when it comes to video. Contributor Carla Marshall explains why the longer you can stream a Facebook Live video, the better your chance of generating engagement. Carla Marshall on February 24, 2017 Facebook continues to push video content via its News Feed algorithm, and video, particularly live video, remains key … Continue reading Why longer Facebook Live streams mean more engagement
Julie Chomiak — November 30, 2016 — November 30, 2016 With the constant social media innovation, it’s no surprise that Instagram recently announced that its platform will support live streaming as well as disappearing video and messages. Sound familiar? Disappearing messages and videos are what made Snapchat famous, and Facebook (which owns Instagram) rolled out … Continue reading What Instagram’s Latest Features Mean for Your Social Media Marketing
