Tag Archives: Management

Creatives Management Platform – Last Frontier of Programmatic Advertising

by Travis Teo Follow @scenzzSeptember 12, 2016 In the era of the programmatic advertising, we see influx of ad technology focusing on Supply side, Demand side and everything in between from Data Management Platform, Ad Verification, which allow advertisers to do precision targeting based on demographics, behaviour and intend, achieving the utopia of “Right Message”, … Continue reading Creatives Management Platform – Last Frontier of Programmatic Advertising →

Outsourced Social Media Management Must Include This

by Brooke B. Sellas Follow @madSMscientistSeptember 10, 2016 Outsourced social media management is what we specialize in here, though we prefer to call it done-for-you social media management. With our 5th birthday looming next year, we’ve taken stock of things and ranked what’s most important and least important with our outsourced social media management clients. … Continue reading Outsourced Social Media Management Must Include This →

Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best?

by Brannon Brooks Follow @killbrannonSeptember 2, 2016 You need to manage your social presence if you’re going to make sure your business flourishes. Today, there are 70% of Americans with at least one social account. This makes it critical that every business is managing their brand reputation online. It’s a time-consuming venture, and one that … Continue reading Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best? →

Chatsuite announces new chatbot creation and management features for agencies

The London-based company, one of the first platforms for chatbot marketing, was formerly known as BetterBrand. Barry Levine on August 25, 2016  In April, shortly after Facebook released the chatbot API for its Messenger app, BetterBrand launched what it described as the first chatbot marketing platform for brands. Today, the London-based company — now rebranded as … Continue reading Chatsuite announces new chatbot creation and management features for agencies →

Field Activity Management: What Is It and Why Look into It?

by Cam GarrantAugust 21, 2016 The Merriam-Webster dictionary defines management as “the act or art of managing: the conducting or supervising of something (as a business)”. For organizations with employees who operate in the field on a daily basis, this definition only scratches the surface of what management means. Merchandising companies, organizations that perform routine … Continue reading Field Activity Management: What Is It and Why Look into It? →