Tag Archives: Managed

How to Manage Employees Who Do Not Want to be Managed

Paul Keijzer June 27, 2020 For the most part, your team is great. You have built a workplace culture where people like to collaborate and share ideas. But there are some employees who are plain difficult to manage. From the brilliant loner who repels collaborating with other team members to the Mr. Know-it-all who thinks … Continue reading How to Manage Employees Who Do Not Want to be Managed →

Pro Tip: Manage writers the way they want to be managed – with structure

Writing Guide

Be clear with writers fueling your content marketing strategy about each step of your content development, review and approval process. Ryan Brock on January 22, 2020 It doesn’t matter if it’s a blog post, a news article, or even a novel: Writing takes time. And even if you have the most capable of writers fueling … Continue reading Pro Tip: Manage writers the way they want to be managed – with structure →

When Should Managed Service Providers Use Video Marketing?

Video Marketing

Veronica Green-Gott — November 16, 2019 Video marketing can be huge for managed service providers. It’s a great way to interact with your target audience and current customers. But all too often, video marketing for managed service providers is niched into TV advertisements or product demos. Little do most IT consultants know, there is much … Continue reading When Should Managed Service Providers Use Video Marketing? →

Study indicates drastic improvements to managed inbox optimization

Email Strategy

Return Path’s 2019 Sender Score Benchmark report shows overall improvements in email marketing, despite difficult relationships with ISPs. Jennifer Cannon on August 27, 2019 Email optimization and deliverability are critical to our marketing programs, and a new report [registration required] from Return Path indicates that marketers are starting to pay closer to attention to the … Continue reading Study indicates drastic improvements to managed inbox optimization →

What is Managed Inbox Optimization for email marketing?

Email Marketing

Rethinking your email strategy requires combining the elements of deliverability and optimizing for subscriber engagement. Jennifer Cannon on August 1, 2019 Reaching the managed inbox is a multi-layered process that involves a growing number of marketing resources and is more challenging than ever before. Thanks to the rise of malicious email practices, Internet Service Providers … Continue reading What is Managed Inbox Optimization for email marketing? →

Reach the managed inbox with a proactive approach to email deliverability

Email Marketing Optimization

Optimizing for the managed inbox requires more than ‘checking the box’ on deliverability factors. Jennifer Cannon on June 26, 2019 at 12:26 pm This is the second installment in our series on marketing to the managed inbox. Picture this: It’s the week before Thanksgiving. Your team has spent the past six weeks designing your Cyber … Continue reading Reach the managed inbox with a proactive approach to email deliverability →

Can a Managed Print and Copy Solution Benefit Your Business?

Business Development

Stephanie Hurd — April 26, 2019 — April 26, 2019 Do you know how much your business spends on print and copy expenses? If the answer is no, you are not alone. According to a Gartner Group study, 90% of businesses lack an understanding of the total financial impact of printing and copying. The two … Continue reading Can a Managed Print and Copy Solution Benefit Your Business? →

In-House vs. Managed IT Support: How to Capture the Most Benefits

Outsourcing

Serhiy Kozlov — January 17, 2019 Follow @SerhiyKozlov — January 17, 2019 The bar for IT support is already high. New-gen startups have made exceptional digital customer experience their central selling point, challenging more traditional companies to keep up the stakes. However, delivering that support also requires significant capital investments – both financial and human. … Continue reading In-House vs. Managed IT Support: How to Capture the Most Benefits →

Using LinkedIn To Sell Managed Services – 7 Steps To Get Started

LinkedIn Utilization

Shannon Eckroth — March 1, 2018 Follow @ShannonEckroth — March 1, 2018 How hard is your personal LinkedIn profile working for you? Does it keep your phone ringing off the hook? Are prospects trying to bust down your door to do business with you? No? …then you’re doing it all wrong. You sell managed services … Continue reading Using LinkedIn To Sell Managed Services – 7 Steps To Get Started →

Employer Brands Aren’t Made, They’re Managed

Employees Retention

Elizabeth Williams — February 13, 2018 Follow @bizmkter — February 13, 2018 “Oh my god”, she said, on the escalator out of the HR conference. “You do employer brands? We totally need an employer brand. I think. I don’t know. Maybe we need an employee value proposition. What the f*** is that anyway? Can you … Continue reading Employer Brands Aren’t Made, They’re Managed →