Tag Archives: Makes

Equativ Makes ‘Strategic’ Investment In Video Personalization

Equativ Makes ‘Strategic’ Investment In Video Personalization by Laurie Sullivan @lauriesullivan, July 7, 2022 Equativ, an independent ad monetization platform, Thursday announces a strategic investment in Nowtilus, a Germany-based video personalization company helping broadcasters and publishers transition to digital streaming. The move is the latest in a series of acquisitions and partnerships accelerating the company’s … Continue reading Equativ Makes ‘Strategic’ Investment In Video Personalization →

YouTube Releases Data — Story Makes The Content

YouTube Data

YouTube Releases Data — Story Makes The Content by Laurie Sullivan @lauriesullivan, May 16, 2022 Digital consumption rose more than 30% in 2021, and viewer choice is reshaping content and driving engagement, according to data released by YouTube Monday. It is the story that makes good content, according to study participants, with 94% saying good … Continue reading YouTube Releases Data — Story Makes The Content →

Amazon makes advocacy group’s list of most dangerous US workplaces, again

Amazon Employees

Amazon and Tesla listed among the most dangerous US workplaces (updated) A report puts them on par with riskier farms and construction companies. J. Fingas @jonfingas April 26th, 2018 Jasper Juinen/Bloomberg via Getty Images Amazon and Tesla are usually proud of appearing on lists, but not this time around. The advocacy group National Council for … Continue reading Amazon makes advocacy group’s list of most dangerous US workplaces, again →

How QR codes work—and what makes them dangerous

Technology Security

By Scott Ruoti April 13, 2022 Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device. QR codes have a wide range of uses that help people avoid contact with objects and … Continue reading How QR codes work—and what makes them dangerous →

Streaming chaos: Increasing number of services makes it harder for viewers to find the content they want

Streaming Services

Unique program titles went from 646,000 in 2019 to 817,000 today. Constantine von Hoffman on April 6, 2022 Some 46% of US viewers say the number of video streaming services makes it tougher to find the shows they’re interested in, according to a Nielsen report. For marketers, this is a loss of opportunity as audiences are … Continue reading Streaming chaos: Increasing number of services makes it harder for viewers to find the content they want →

Microsoft Makes Time Zone Updates, Extends Shopping Campaigns And Marketing With Purpose

Shopping Campaigns

Microsoft Makes Time Zone Updates, Extends Shopping Campaigns And Marketing With Purpose by Laurie Sullivan , Staff Writer @lauriesullivan, March 1, 2022 As much of the United States prepares for the transition to Daylight Savings Time on March 13, Microsoft Advertising has made time-zone alignment updates in its advertising platform. To prevent potential reporting discrepancies, Microsoft … Continue reading Microsoft Makes Time Zone Updates, Extends Shopping Campaigns And Marketing With Purpose →

How to Start a Blog That Actually Makes Passive Income

Blogging Tools

Peter Daisyme October 14, 2021 When it comes to generating passive income, several ideas and strategies get tossed around quite frequently, one of them being blogging. So the question is, can you really make passive income from a blog? In a word, yes. Four Bloggers Who Make Some Serious Cash By now, we’ve all heard … Continue reading How to Start a Blog That Actually Makes Passive Income →

Teamwork Makes the Dream Work

Teamwork Skills

Mia Naumoska August 13, 2021 We’ve all been part of the group projects at school where we have that one ‘leader’ who decides whose ideas are interesting and dismisses the others as unamusing. In addition to our leader, we had the lazy one who did nothing but took credit for the hard work of others. … Continue reading Teamwork Makes the Dream Work →

5 Lessons You Can Learn From Schitt’s Creek on What Makes a Good Manager

Management Skills

Veronica Krieg May 5, 2021 At the start of the pandemic, I, like many people, needed a feel-good show to binge. The suspenseful thrillers that usually catch my attention seemed a little too eerie for the time. So, I turned to replaying episodes of The Office and seeking out a new cast to adore. I … Continue reading 5 Lessons You Can Learn From Schitt’s Creek on What Makes a Good Manager →

Warning: Digital Advertising Rant (Because It Makes Me Feel Better)

Digital Advertisement

Warning: Digital Advertising Rant (Because It Makes Me Feel Better) by Maarten Albarda , April 30, 2021 This week, I wanted to rant about celebrities who are so overused I can’t fathom why any marketer would pay for their endorsement anymore. My rant would then evolve to celebrities who appear in commercials where they are … Continue reading Warning: Digital Advertising Rant (Because It Makes Me Feel Better) →