Tag Archives: Live

Are you wealthy? Here’s how much money Americans say they need to live comfortably

By Sam Becker   May 18, 2022 The pandemic was a catalyst for all types of change, and that includes how comfortable many Americans are with their nest eggs. Americans say they need an average net worth of $774,000 to be “financially comfortable,” and an average net worth of $2.2 million to be “wealthy,” according … Continue reading Are you wealthy? Here’s how much money Americans say they need to live comfortably

What you need to know from Google Marketing Live

Here’s a recap of the marketing news from Google’s annual event, including Automation, Performance Max, YouTube Shorts and more. Greg Finn on May 25, 2022 Here’s everything marketers and advertisers need to know from (May 29, 2022)’s Google Marketing Live 2022. Performance Max upgrades. Google is helping more advertisers try their most automated campaign type, Performance Max. … Continue reading What you need to know from Google Marketing Live

How Public.com used personalized cross-channel engagement to double attendance at live events

Investing platform Public surfaced relevant content to their app users, successfully increasing engagement and participation in Public Live and town hall events. Jacqueline Dooley on February 16, 2022 Example of a Public Live event. Image provided by Public Public.com is an early-stage company that wants to help people become better investors. They do this by delivering … Continue reading How Public.com used personalized cross-channel engagement to double attendance at live events

IAS Adds Live Quality Measurement For CTV Campaigns

IAS Adds Live Quality Measurement For CTV Campaigns by Karlene Lukovitz  @KLmarketdaily, January 28, 2022 Integral Ad Science (IAS) has expanded its IAS Signal reporting platform and integrated a new connected TV (CTV) dashboard that delivers live insights on media quality. The reporting platform now enables media quality measurement for campaigns with CTV data based … Continue reading IAS Adds Live Quality Measurement For CTV Campaigns

The future of marketing starts now. Join Zeta Live November 16-17th, 2021

Convene with the industry’s most forward-thinking marketers and business leaders for insightful discussions on the future of marketing. Zeta Global on November 10, 2021   Zeta Live 2021 will convene the industry’s most forward-thinking marketers and business leaders for insightful discussions on the future of marketing. Sessions will explore the intersection of marketing, innovation, creativity, … Continue reading The future of marketing starts now. Join Zeta Live November 16-17th, 2021

The Ultimate Guide to Lead Generation Using Live Chat

Surya Ranjan Pandita July 23, 2021 Live chat is increasingly playing a greater role in customer support, especially due to the pandemic and resulting market changes over the last year. In fact, live chat played a key role in helping already-burdened customer support teams deal with the additional workload and troubleshooting caused by COVID-19. However, … Continue reading The Ultimate Guide to Lead Generation Using Live Chat