Tag Archives: LinkedIn

4 Basic Tips to Improve Your LinkedIn Profile and Make a Professional First Impression

Karen Repoli — May 28, 2020 We’ve all been frustrated with how Facebook arbitrarily chooses to share and how it has become increasingly difficult to get any organic reach. This has employers, clients, and B2B service seekers turning back to LinkedIn in the search for reliable connections and information. LinkedIn has over 260 million ACTIVE … Continue reading 4 Basic Tips to Improve Your LinkedIn Profile and Make a Professional First Impression →

How to Leverage LinkedIn to Land Clients, Even If You Are Losing More Money Than Ever

Brandon Leuangpaseuth — April 30, 2020 2020 has been a bizarre year so far. Who would have predicted that a global pandemic would put millions out of work this year? This global crisis has left a lot of people scratching their heads and wondering if there really is stability in the traditional 9 to 5 … Continue reading How to Leverage LinkedIn to Land Clients, Even If You Are Losing More Money Than Ever →

Why LinkedIn May be the Most Effective Social Media Platform of Our Time

Barion McQueen — April 26, 2020 When most people talk about social media, they’re usually referring to platforms like Facebook or Instagram, but rarely think of LinkedIn as part of the vast array of social media platforms available. We tend to assume that LinkedIn isn’t such a valuable place to be and often, even businesses … Continue reading Why LinkedIn May be the Most Effective Social Media Platform of Our Time →

How to use LinkedIn Ads’ new company targeting options to boost B2B lead generation

The new target types, Company Category and Company Growth Rate, use data from Forbes and Fortune as well as LinkedIn’s own observable, behavioral data. AJ Wilcox on April 21, 2020 It’s no secret that LinkedIn’s ad targeting is by far the best out there for B2B, and it just got a bit sweeter. Last week, … Continue reading How to use LinkedIn Ads’ new company targeting options to boost B2B lead generation →

5 Examples of LinkedIn Showcase Pages (+ Best Practices You Need to Adopt)

Micah Lally — April 15, 2020 Most businesses have more than one type of audience or buyer persona. In fact, you’re probably targeting at least two or three different niches at any given time. LinkedIn has proven itself as an effective tool for reaching out to leads and speaking to your target audience. But you’re … Continue reading 5 Examples of LinkedIn Showcase Pages (+ Best Practices You Need to Adopt) →