Tag Archives: lessons

4 Lessons Marketers Can Learn From Big Brands On Twitter

Jared Atchison — August 26, 2019 — August 26, 2019 Big brands have no problem racking up thousands to millions of followers on their social media and gaining the attention of just as many people. Growing your social media means building brand awareness, encouraging engagement, and increasing revenue for your business. With more than 269 … Continue reading 4 Lessons Marketers Can Learn From Big Brands On Twitter

5 Valuable Lessons for the First Time Business Owner

Paul Keijzer — August 6, 2019 Follow @Paul_Keijzer — August 6, 2019 Becoming an entrepreneur isn’t just another career choice – it’s a life calling. Starting your first business is a thrilling venture and one of the most exciting things you’ll ever do in your life. However, it’s not uncommon for first time entrepreneurs to … Continue reading 5 Valuable Lessons for the First Time Business Owner

When Your Buying Stages Don’t Match Your Customer’s Needs: Lessons in Customer Experience – Part 3

Lorena Harris — July 12, 2019 — July 12, 2019 As we discussed in part 2 of this series, even the largest and oldest companies are facing a new B2B selling environment where “old school” marketing and sales just doesn’t work like it did. Companies that talk to their prospects instead of listening and working … Continue reading When Your Buying Stages Don’t Match Your Customer’s Needs: Lessons in Customer Experience – Part 3

When Your Brand Finally Realizes It’s Not All About You | Lessons in Customer Experience part 2

When Your Brand Finally Realizes It’s Not All About You | Lessons in Customer Experience part 2   As we discussed in part 1 of this series, much of today’s B2B selling cycle happens online without human interaction. When done right, the brand delivers a clearly-defined experience driven in large part by the customer’s previous … Continue reading When Your Brand Finally Realizes It’s Not All About You | Lessons in Customer Experience part 2

When Marketing Prospects Don’t Want to Play Your Way | Lessons in Customer Experience part 1

When Marketing Prospects Don’t Want to Play Your Way | Lessons in Customer Experience part 1   Whether you want to believe it or not, customer experience is the new battleground by which business will be won or lost. Over the next four months, we will be publishing a 4-part blog series discussing key lessons … Continue reading When Marketing Prospects Don’t Want to Play Your Way | Lessons in Customer Experience part 1

5 Lessons for Following a Legendary Leader like Walt Disney

Michael Goldsby — June 21, 2019 Follow @Mind2Momentum — June 21, 2019 Ron Miller recently passed away. The president and then CEO of the Walt Disney Company (1978-1984), as well as Walt Disney’s son-in-law, he is often overlooked in studies of the company. But Miller and the other executives who led between Walt Disney and … Continue reading 5 Lessons for Following a Legendary Leader like Walt Disney