Meredith RiceJuly 31, 2015 Create a Plan You need to integrate your social media efforts into your company’s overall communications plan. Having a solid social strategy is just as important as any other business plan and will give you the best possible start. Your plan should include an editorial calendar, posting schedule, contests and more. … Continue reading How to Launch Your Brand on Social Media
David KigerJuly 25, 2015 An entrepreneur plotting out a business launch has a lot to consider: staffing, location, supplies, and distribution, to name a few of the big-ticket items. And there’s a lot more where that came from. Here are a few areas that make for wise investments as a small business gets off the … Continue reading Making Wise Investments During A Business Launch
Nate MathersonJuly 23, 2015 College students are full of ideas. When you combine young minds, technology and cheap beer, you are bound to come up with a few ideas for the next great app or product. When I started my first company in January of 2014, my partner Matt and I were sophomores at the … Continue reading How To Launch A Startup From Your College Dorm Room
Gennia HolderJuly 13, 2015 Social media plays a major role when looking to reach your target market online. Whether you are planning a big launch with a $ 5,000 coaching package where you announce it to the world with opt-ins, interest lists, sales pages and a pre-launch webinar to open the cart for your first sale … Continue reading 7 Steps To Avoid Social Media “Product Launch Panic Syndrome”
Ranjana SharmaJuly 5, 2015 Recently I started thinking about why launching an eCommerce site is so difficult. Even when we plan out every detail, we are still not prepared enough. Things go wrong unexpectedly. Having done more than 25 site launches in my career, I still feel that every site launch has unique challenges. You … Continue reading Countdown To A Site Launch
Thomas LontzJuly 3, 2015 Product launch. Sending your baby out into the world can be a terrifying thought, but it doesn’t have to be. Anyone who has been working for months getting ready for a product launch knows the stress and the fear that can run rampant. Much of this is caused by the unknown, … Continue reading 3 Tips to a Successful Product Launch
Currently available only on iOS devices in the U.S., Pinterest says it already has 30 million buyable pins from a number of retailers. Amy Gesenhues on June 30, 2015 After announcing e-commerce plans earlier this month, Pinterest launched its buyable Pins today on iPhones and iPads, making it possible for iOS users in the U.S. … Continue reading Pinterest Takes E-Commerce To Next Level With Launch Of Buyable Pins On iPads & iPhones
Ritika PuriJune 30, 2015 A strong product launch strategy is built on education. In addition to bringing a new offering the market, your brand needs to operate as a guide—especially if you’re introducing a new concept. Your audiences might feel overwhelmed, lost, or unsure of how to get started. That’s where content comes in. Through … Continue reading A Guide for Your Next Product Marketing Launch
Newsrooms have begun readying content for the coming Instant Article ramp up. With some publishers planning on launching 30 to 40 articles each day, the ‘instant’ gold rush is near. Greg Finn on June 25, 2015 In lieu of the impending Instant Articles, publishers have begun to ramp up their content and publishing that will … Continue reading Publishers Have Begun Prepping For Facebook’s Instant Articles Launch
Eric RosenbergJune 14, 2015 Source: Shutterstock Owning an online business can be a lucrative opportunity to earn big, but most successful websites seem to be owned by people with extensive programming backgrounds. For non-technical people, earning money online can seem daunting. Despite the technical challenges, there might come a time where you need to launch … Continue reading How to Launch a Website for Your Small Business
