by Brandon Gains June 24, 2016 Follow @brandongainsJune 24, 2016 While traditional desktop email campaigns have been passed over in favor of other marketing channels, mobile consumer behaviors are prompting marketers to reassess and get creative with their mobile campaigns. Taking the lead from top e-commerce brands, we’re going to discuss how to send mobile-optimized … Continue reading Mobile Email Campaigns in 2016 – What You Need to Know
by Rick Goodman June 22, 2016 Follow @DrRickGoodmanJune 22, 2016 Leaders, here’s a question for you: When was the last time you checked in on one of your employees? It’s not a trick question. I’m asking because, in an increasingly dispersed work environment—with more and more teams including remote employees—it’s more critical than ever for … Continue reading What Leaders Need to Know About Weekly Huddles
by Julie Chomiak June 22, 2016June 22, 2016 For small businesses, developing a brand means working from scratch to piece together a cohesive and inspiring representation of their business. Once a business is up and running, it can be daunting to think of rebranding. You put a ton of time, effort, and resources into perfecting … Continue reading Everything You Need to Know When Rebranding a Small Business
by Jennifer Costa June 21, 2016June 21, 2016 It’s wisdom practically as old as the hills: always treat your employees as well as you want them to treat your best customers. And when it comes to ROI, employee engagement is an integral part of driving and maximizing your revenue. It’s difficult, if not impossible, for … Continue reading The ROI of Employee Engagement: 7 Stats You Need to Know
by Rebecca Lee White June 17, 2016 Follow @rleewhiteJune 17, 2016 Snapchat advertising is rapidly improving its offerings for brands, while being careful not to alienate its user-base. This week marked Snapchat’s release of an API that hugely benefits advertisers looking to pursue a paid presence on America’s fastest growing social media platform. Although they … Continue reading What Marketers Need to Know About Snapchat Advertising
by Rick Whittington June 17, 2016 Follow @rickwhittingtonJune 17, 2016 You’re in charge of your company’s website, and you want to use it as a tool to attract the attention of more potential customers. As you know, ensuring that your website can be found easily on the web is a complicated science. There are tons … Continue reading You Need to Know These 5 Web Design Tips for Better Business Website SEO
by Brooke B. Sellas June 16, 2016 Follow @madSMscientistJune 16, 2016 Social media experts can be a lifesaver when you’re looking to dip your toe into churning and chaotic online waters. However, with the social media landscape changing … oooh, DAILY … it’s hard for experts to claim territory over each and every social platform. … Continue reading The Secret Social Media Experts Don’t Want You To Know
by Mike Brown June 13, 2016 Follow @BuddhaBroIncJune 13, 2016 Starting a blog is a great way to showcase your talent and interests, while learning about a topic you’re passionate about. Whether people are tired of you continuously talking about something they don’t understand, or you just want to write about a subject that excites … Continue reading The Top 5 Things You Need To Know Before Starting A Blog
by Katherine Buchholz June 11, 2016June 11, 2016 Imagine your business receives a phone call, but you don’t know which marketing source it came from. Then the caller talked to the sales team, but you can’t tell for how long or what was said. And once the call is completed, you can’t track if that … Continue reading Do You Know What Data Call Attribution Software Can Capture?
by Nicholas Boodram June 8, 2016June 8, 2016 You’re afraid that they’ve moved on. Aren’t you? Your engagement on other platforms isn’t growing and you’re worried that your tribe is converging somewhere else. Their attention is on Snapchat and you know it. But you’re also aware that you don’t know enough about the app to … Continue reading 10 Surprising Snapchat Secrets Every Marketer Should Know
